Lob + SmartEmailing Integration

Integrate Lob to SmartEmailing in one click, or tell Integrately AI how you want each contact handled. Send physical letters or postcards, verify addresses, manage email campaigns, and trigger automated follow-ups.

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1.
  • SmartEmailing
    Contact is unsubscribed in SmartEmailing Instant
  • SmartEmailing
    Contact is created in SmartEmailing Instant
  • SmartEmailing
    Contact is updated in SmartEmailing Instant
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2.
  • Lob
    Send letter in Lob
  • Lob
    Send postcard in Lob
  • Lob
    Verify US address in Lob
  • Lob
    Verify international address in Lob
  • SmartEmailing
    Create or Update contact in SmartEmailing
  • SmartEmailing
    Unsubscribe contact in SmartEmailing

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Ready Workflows Ready Workflows for Lob + SmartEmailing Integration

Send letters for new contacts, verify mailing addresses, update campaign subscriber lists, trigger physical dispatches, and manage customer communications, all in just one click.

Most popular automationmost-popular-automations
SmartEmailing + Lob Integration

Send Lob message for new Smart Emailing contact

Anytime a new contact is added to your Smart Emailing, automatically send them a message through Lob letting them know you're excited to work with them. This is a great way to stay top of mind and build relationships with your new contacts.

Furthermore, with this Smart Emailing - Lob integration, you can rest assured that your new contact will always receive any important information they may need, such as next steps or deadlines in a timely manner, without any extra effort on your part.

Plus, integration is a great way to save time and increase efficiency in your workflow. So why not give it a try? You might be surprised at how easy and helpful it can be!
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Connect more apps to your Lob + SmartEmailing flow

Send physical mail after ecommerce purchases, sync contact updates with your CRM, and log mail delivery details in spreadsheets. Pick a combination and activate it in one click.

Lob
SmartEmailing
+
ShopifyShopify (3)
+
StripeStripe (3)
+
HubSpotHubSpot (3)
+
Google SheetsGoogle Sheets (3)
+
CalendlyCalendly (3)
+
SlackSlack (3)
S
S
L
When a Shopify order is created, create or update contact in SmartEmailing and send letter in Lob
New Shopify orders instantly update your SmartEmailing list and trigger a physical letter in Lob without manual data entry.
S
L
S
When a contact is created in SmartEmailing, verify US address in Lob and create customer in Shopify
Verify customer addresses via Lob when they join SmartEmailing and keep your Shopify store records accurate.
S
L
S
When a contact is updated in SmartEmailing, send postcard in Lob and update customer in Shopify
Keep Shopify customer details updated and send a promotional postcard in Lob whenever SmartEmailing contact info changes.

Supported triggers and actions for Lob and SmartEmailing

Mix and match to build the exact automation you need

Lob
Lob Triggers & Actions
No trigger is available
Send letter in Lob
Sends a letter
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Send postcard in Lob
Sends a physical postcard to a designated recipient
Try it →
Verify US address in Lob
Validates and ensure accuracy of us addresses
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Verify international address in Lob
Verify the validity of an international address
Try it →
SmartEmailing
SmartEmailing Triggers & Actions
Instant
Contact is unsubscribed in SmartEmailing
Triggers the automation when a contact unsubscribes
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Instant
Contact is created in SmartEmailing
Triggers the automation when a new contact is created
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Instant
Contact is updated in SmartEmailing
Triggers the automation when a contact is updated
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Create or Update contact in SmartEmailing
Creates or updates a contact
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Unsubscribe contact in SmartEmailing
Unsubscribes a contact
Try it →

What can you automate with Lob + SmartEmailing?

Streamline your direct mail campaigns and email marketing workflows with powerful automated triggers and actions.

What you can automate?
✉️
Send physical mail from contact events
Automatically trigger letters or postcards in Lob whenever a new contact is created or updated in SmartEmailing, removing manual trips to the post office.
📍
Verify US and international addresses instantly
Check and validate customer mailing addresses using Lob verification tools the moment contact data is submitted or modified in SmartEmailing.
👥
Sync email subscribers with direct mail lists
Create or update contacts in SmartEmailing automatically when physical mail campaigns are initiated or mailing statuses change.
🔀
Route mail based on subscriber segments
Send letters or postcards depending on specific field criteria submitted in your SmartEmailing contact profiles.
🔄
Keep contact records updated across platforms
Ensure your email marketing lists and physical mailing databases always reflect the most recent customer information.
🚫
Handle unsubscribes and opt-outs seamlessly
Trigger retention postcards in Lob or update subscription preferences instantly when a contact unsubscribes in SmartEmailing.
📋
Manage address changes during campaigns
Verify and update mailing details automatically whenever contact information is refreshed in your email marketing tool.
🔗
Extend workflows to popular apps like Slack
Notify your team in Slack channels whenever a physical mail piece is dispatched or a contact status changes.
And much more...

Who is Lob + SmartEmailing integration for?

Marketing teams, customer success managers, ecommerce operators, and operations leads streamline physical mail campaigns and email syncs without manual data entry.

Performance marketers
Performance marketers
Customer support leads
Customer support leads
Account managers
Account managers
E-commerce managers
E-commerce managers
Operations coordinators
Operations coordinators
Compliance officers
Compliance officers
📈
Performance marketers
You're running direct mail campaigns alongside email sequences but your tracking reports only update when someone manually exports subscriber lists, so the metrics you're optimising against are always a few hours behind — this integration means every new contact triggers physical mail instantly and your data stays current.
🚨
Customer support leads
You need to dispatch physical replacement parts or letters when subscriber issues arise, but you find out about address updates too late to prevent delivery failures — automating both apps means every contact change triggers address verification and mail dispatches immediately.
📊
Account managers
You answer to clients who want to see real-time progress on their direct mail and email campaigns, but manual reporting delays your updates by days — connecting these apps means campaign touchpoints sync automatically and your clients see accurate progress at all times.
🛒
E-commerce managers
The volume of new customer orders and mailing list signups is too high for your team to keep up by hand, leading to missed letters and unverified addresses — integrating these apps means every new customer triggers automated mailings and list updates without manual bottlenecks.
🔄
Operations coordinators
You own the physical fulfillment step and depend on marketing teams to hand over subscriber address details, causing constant bottlenecks and communication gaps — this integration means contact events flow straight into mailing queues instantly.
📁
Compliance officers
You need a reliable audit trail of all customer communications and address verifications, but you keep finding missing records in your mailing logs — automating both apps means every contact event and verified address is recorded accurately without gaps.
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Why choose Integrately to automate Lob + SmartEmailing

Build and manage your Lob + SmartEmailing automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Lob + SmartEmailing with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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3
Automation is ready
Setup an action from Trello
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Frequently Asked Questions

How do I connect Lob to SmartEmailing?
Frequently Asked Questions
You can connect Lob to SmartEmailing in 1 click using ready workflows on Integrately, or use Integrately AI to build custom automations with apps like Shopify, HubSpot, and Slack.
Can I automatically send a physical letter when a new contact is created in SmartEmailing?
Frequently Asked Questions
Can I connect Lob, SmartEmailing, and Google Sheets?
Frequently Asked Questions
What is a good Zapier alternative for Lob and SmartEmailing?
Frequently Asked Questions
How does Lob handle address verification during contact updates?
Frequently Asked Questions
Can SmartEmailing trigger contact updates when mailing campaigns run?
Frequently Asked Questions
Do I need coding skills to automate Lob and SmartEmailing?
Frequently Asked Questions
Is the Lob and SmartEmailing integration free?
Frequently Asked Questions
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Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.

Want to automate something else in your workflow?

You Can Also Connect Lob or SmartEmailing With 1500+ Other Apps

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