Hotmart + SendGrid Integration

Integrate Hotmart to SendGrid in one click, or tell Integrately AI how you want each order handled. Approve purchases, update contacts, trigger welcome emails, and keep your marketing lists synced automatically.

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Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Hotmart
    Purchase is approved in Hotmart Instant
  • Hotmart
    Purchase is completed in Hotmart Instant
  • Hotmart
    Purchase overdue in Hotmart Instant
  • Hotmart
    Cart is abandoned (Producer Only) in Hotmart Instant
  • Hotmart
    Refund request is submitted in Hotmart Instant
  • Hotmart
    Purchase is refunded in Hotmart Instant
  • Hotmart
    Subscription is cancelled (Producer Only) in Hotmart Instant
  • Hotmart
    Purchase is cancelled in Hotmart Instant
  • Hotmart
    Awaiting payment in Hotmart Instant
  • Hotmart
    Purchase is expired in Hotmart Instant
  • Hotmart
    Chargeback is processed in Hotmart Instant
  • Hotmart
    Plan is changed in Hotmart Instant
Arrow Right
2.
  • SendGrid
    Create or update contact in SendGrid
  • SendGrid
    Send email in SendGrid

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Ready Workflows Ready Workflows for Hotmart + SendGrid Integration

Create contacts, send welcome emails, update customer lists, and trigger follow-ups, all in just one click.

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Connect more apps to your Hotmart + SendGrid flow

Sync customer data with your ecommerce platform, update records, and notify your team once the core pair finishes. Pick a combination and activate it in one click.

Hotmart
SendGrid
+
ShopifyShopify (4)
+
TeachableTeachable (4)
+
StripeStripe (4)
+
Google SheetsGoogle Sheets (4)
+
ZoomZoom (4)
+
SlackSlack (4)
H
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When a purchase is approved in Hotmart, create or update the contact in SendGrid and create a customer in Shopify
Hotmart purchases update your SendGrid contact list and create customer profiles in Shopify instantly, keeping your store and marketing data perfectly aligned.
H
S
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When a purchase is completed in Hotmart, send an email via SendGrid and create an order in Shopify
Completed Hotmart purchases trigger a welcome email in SendGrid while recording the transaction as an order in Shopify for fulfillment tracking.
H
S
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When a subscription is cancelled in Hotmart, update the contact in SendGrid and cancel the customer subscription in Shopify
Cancelled subscriptions in Hotmart automatically update your contact segments in SendGrid and cancel the matching subscription in Shopify.
H
S
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When a refund request is submitted in Hotmart, notify via SendGrid and update the order status in Shopify
Refund requests in Hotmart trigger notification emails in SendGrid and update order statuses in Shopify for support tracking.

Supported triggers and actions for Hotmart and SendGrid

Mix and match to build the exact automation you need

Hotmart
Hotmart Triggers & Actions
Instant
Purchase is approved in Hotmart
Triggers the automation when any purchase is approved
Try it →
Instant
Purchase is completed in Hotmart
Triggers the automation when any purchase is successfully completed
Try it →
Instant
Purchase overdue in Hotmart
Triggers the automation when a purchase becomes overdue
Try it →
Instant
Cart is abandoned (Producer Only) in Hotmart
Triggers the automation when a cart is abandoned by a producer
Try it →
Instant
Refund request is submitted in Hotmart
Triggers the automation when a refund request is submitted
Try it →
Instant
Purchase is refunded in Hotmart
Triggers the automation when any purchase is refunded
Try it →
Instant
Subscription is cancelled (Producer Only) in Hotmart
Triggers the automation when a subscription is cancelled by the producer
Try it →
Instant
Purchase is cancelled in Hotmart
Triggers the automation when any purchase is cancelled
Try it →
Instant
Awaiting payment in Hotmart
Triggers the automation when a payment is pending or unpaid
Try it →
Instant
Purchase is expired in Hotmart
Triggers the automation when any purchase expires
Try it →
Instant
Chargeback is processed in Hotmart
Triggers the automation when a chargeback is processed
Try it →
Instant
Plan is changed in Hotmart
Triggers the automation when a plan is changed
Try it →
No action is available
SendGrid
SendGrid Triggers & Actions
No trigger is available
Create or update contact in SendGrid
Creates or updates a contact
Try it →
Send email in SendGrid
Sends an email to a recipient
Try it →

What can you automate with Hotmart + SendGrid?

Streamline your customer communications and subscriber management with powerful automated workflows.

What you can automate?
🔄
Sync purchases to email contacts automatically
Create or update contacts in SendGrid the moment a purchase is approved in Hotmart. Eliminate manual data entry and keep your marketing lists synchronized.
📋
Capture every submitted purchase field
Map customer names, email addresses, and transaction metadata from Hotmart into SendGrid custom fields. Your email templates populate with accurate buyer information.
🔔
Trigger welcome emails instantly
Send personalized welcome or onboarding emails via SendGrid as soon as a customer completes a transaction in Hotmart. Deliver key information without delay.
🔀
Route emails based on purchase plans
Send different email sequences in SendGrid depending on which product or subscription plan was purchased in Hotmart. Tailor messaging to specific customer segments.
📝
Keep subscriber data up to date
Automatically update contact records in SendGrid when customer details or subscription plans change in Hotmart. Maintain accurate subscriber profiles effortlessly.
🔍
Prevent duplicate contact records
Use intelligent upsert operations to create new contacts or update existing ones in SendGrid based on incoming Hotmart purchase data. Keep your database clean.
⚠️
Handle refunds and cancellations
Trigger status updates and cancellation notices in SendGrid when subscriptions are cancelled or purchases are refunded in Hotmart. Manage customer lifecycle changes smoothly.
🔗
Extend flows to Google Sheets
Connect Hotmart and SendGrid with Google Sheets to log every transaction in a master spreadsheet while updating your email subscribers simultaneously.
And much more...

Who is Hotmart + SendGrid integration for?

Online business owners, marketers, and course creators rely on this integration to eliminate manual subscriber management, speed up email communications, and keep customer records synchronized.

Performance marketers
Performance marketers
Customer success managers
Customer success managers
Agency account managers
Agency account managers
E-commerce founders
E-commerce founders
Sales representatives
Sales representatives
Operations teams
Operations teams
📈
Performance marketers
You're running campaigns across multiple channels but your email subscriber lists only update when someone manually exports buyer records, so the segmentation counts you're optimizing against are always hours behind — with this integration, every new purchase updates SendGrid instantly and your audience data stays current.
Customer success managers
You need to onboard new buyers immediately upon purchase, but delayed notification triggers leave students waiting hours for their login credentials and welcome messages — connecting these apps means every approved Hotmart order updates your contact lists and sends emails instantly.
📊
Agency account managers
You answer to clients who want to see real-time buyer engagement and email campaign metrics, but manual data exports slow down your weekly reporting workflow — automating both apps means contact synchronization happens in the background without manual oversight.
🚀
E-commerce founders
The volume of daily online sales is too high for your team to keep up by hand, leading to missed customer emails and unsegmented subscriber lists — automating both apps means every transaction updates your contact database and triggers follow-up sequences automatically.
🎯
Sales representatives
You own the next conversion step and depend on upstream payment notifications to hand over leads, but manual handoffs cause frustrating delays — automating both apps means new customer records appear in your communication platform the moment payment is approved.
📁
Operations teams
You need a reliable customer history across your billing and communication systems, but manual entry keeps leaving gaps in your subscriber records — automating both apps means every purchase and refund updates your contact lists accurately.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Hotmart + SendGrid

Build and manage your Hotmart + SendGrid automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Hotmart + SendGrid with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
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Frequently Asked Questions

How do I connect Hotmart to SendGrid?
Frequently Asked Questions
You can easily connect Hotmart to SendGrid using Integrately's 1-click automation setup and Integrately AI, linking apps like Shopify, Stripe, and Slack along the way.
How can I automatically send emails in SendGrid when a Hotmart purchase is approved?
Frequently Asked Questions
Can I connect Hotmart, SendGrid, and Google Sheets?
Frequently Asked Questions
What is a good Zapier alternative for Hotmart and SendGrid?
Frequently Asked Questions
How does Hotmart handle customer purchase data during integration syncs?
Frequently Asked Questions
How does SendGrid update contact details and send customized email templates?
Frequently Asked Questions
Can I automate Hotmart and SendGrid workflows without writing any code?
Frequently Asked Questions
Is the Hotmart and SendGrid integration free?
Frequently Asked Questions
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