GoSquared + Lob Integration

Integrate GoSquared to Lob in one click, or tell Integrately AI how you want each customer handled. Verify customer addresses, send personalised direct mail, and track engagement automatically.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • GoSquared
    User entered smart group in GoSquared Instant
  • GoSquared
    User exited smart group in GoSquared Instant
  • GoSquared
    Live chat message is created in GoSquared Instant
  • GoSquared
    Traffic spikes in GoSquared Instant
  • GoSquared
    Traffic dips in GoSquared Instant
Arrow Right
2.
  • GoSquared
    Create or Update Profile in GoSquared
  • GoSquared
    Track event in GoSquared
  • Lob
    Send letter in Lob
  • Lob
    Send postcard in Lob
  • Lob
    Verify US address in Lob
  • Lob
    Verify international address in Lob

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Ready Workflows Ready Workflows for GoSquared + Lob Integration

Send postcards for smart group entries, mail letters on traffic spikes, verify customer addresses, and reach high-value accounts, all in just one click.

Most popular automationmost-popular-automations
GoSquared + Lob Integration

Send Lob message for new GoSquared user

Many businesses rely on marketing to bring in new customers and grow their sales. One key element of successful marketing is staying in touch with your prospective customers. However, manually sending out messages to each new contact can be time-consuming and ineffective. Fortunately, there is a better way.

By automatically sending a Lob message for every new GoSquared user, you can stay connected with your prospects without spending hours crafting individual messages. This simple automation can help you build better relationships with your prospects and close more sales.
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Got a different task in mind? Describe it

Got a different automation in mind? Describe it and let Integrately AI build it for you.

Connect more apps to your GoSquared + Lob flow

Sync customer profiles to your CRM, alert your team on chat, and update records after sending physical mail. Pick a combination and activate it in one click.

GoSquared
Lob
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HubspotHubspot (6)
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SalesforceSalesforce (5)
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MailchimpMailchimp (4)
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StripeStripe (4)
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SlackSlack (4)
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Google SheetsGoogle Sheets (4)
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Create a Hubspot contact when a user enters a smart group in GoSquared, and send a letter in Lob
New GoSquared smart group entries immediately create a Hubspot contact and trigger a physical letter in Lob, eliminating manual data transfer.
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Log a Hubspot ticket when a live chat message is created in GoSquared, and send a postcard in Lob
Support queries in GoSquared instantly open a Hubspot ticket and dispatch a follow-up postcard via Lob.
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Update a Hubspot deal when traffic spikes in GoSquared, and verify the US address in Lob
Traffic surges in GoSquared update relevant Hubspot deals and verify mailing addresses through Lob.
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Create a Hubspot task when a user exits a smart group in GoSquared, and send a letter in Lob
Smart group exits in GoSquared generate Hubspot follow-up tasks and trigger retention letters in Lob.
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Use ChatGPT to summarise GoSquared traffic data, update Hubspot, and send a postcard in Lob
ChatGPT processes GoSquared traffic summaries, updates Hubspot records, and triggers personalised Lob postcards.
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When a user enters a smart group in GoSquared, create a Hubspot contact, send a letter in Lob, and notify Slack
Smart group entries create Hubspot contacts, trigger Lob letters, and notify your sales team in Slack.

Supported triggers and actions for GoSquared and Lob

Mix and match to build the exact automation you need

GoSquared
GoSquared Triggers & Actions
Instant
User entered smart group in GoSquared
Triggers the automation when a user enters a particular smart group
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Instant
User exited smart group in GoSquared
Triggers the automation when a user exits a smart group
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Instant
Live chat message is created in GoSquared
Triggers the automation when a new message has been sent in a live chat session
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Instant
Traffic spikes in GoSquared
Triggers the automation when a traffic spike occurs
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Instant
Traffic dips in GoSquared
Triggers the automation when a traffic dip occurs
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Create or Update Profile in GoSquared
Generates a new invoice
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Track event in GoSquared
Record and monitor the progress of an event
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Lob
Lob Triggers & Actions
No trigger is available
Send letter in Lob
Sends a letter
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Send postcard in Lob
Sends a physical postcard to a designated recipient
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Verify US address in Lob
Validates and ensure accuracy of us addresses
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Verify international address in Lob
Verify the validity of an international address
Try it →

What can you automate with GoSquared + Lob?

Streamline customer analytics and direct mail workflows with robust automation triggers and actions.

What you can automate?
📬
Send direct mail from smart group entries
Trigger letters and postcards in Lob the moment a user enters a specific smart group in GoSquared. Reach your most valuable customer segments instantly without manual list exports.
📋
Capture every submitted contact detail
Map all available user profile attributes from GoSquared into your Lob mailing templates. Ensure names, company details, and custom fields appear correctly on every printed piece.
🔔
Alert your team instantly on chat
Notify your team members in Slack or other chat tools whenever a visitor enters a smart group or triggers a traffic spike in GoSquared.
🔀
Route mailings based on traffic metrics
Send letters for standard traffic activity and postcards for traffic spikes or dips. Tailor your physical touchpoint based on real-time analytics data.
🔄
Keep recipient addresses fully updated
Automatically verify US and international mailing addresses in Lob before printing and dispatching letters or postcards.
👤
Create or update profiles without duplicates
Check existing GoSquared profile records before triggering mailings, ensuring clean customer data and preventing duplicate physical mail shipments.
📦
Handle smart group status changes
Trigger automated follow-up mail pieces when users exit smart groups or generate live chat inquiries in GoSquared.
🔗
Extend workflows to your favorite CRM
Connect GoSquared and Lob with Hubspot, Salesforce, or Google Sheets to sync analytics data and physical mail history across your entire tech stack.
And much more...

Who is GoSquared + Lob integration for?

GoSquared and Lob integration connects analytics intelligence with direct mail execution, removing manual delays for marketing, sales, and operations teams.

Performance marketers
Performance marketers
Customer success managers
Customer success managers
Account managers
Account managers
E-commerce operations teams
E-commerce operations teams
Sales representatives
Sales representatives
Data operations leads
Data operations leads
📈
Performance marketers
You're running campaigns across multiple web segments but your direct mail dispatch only runs when someone manually exports GoSquared lists, so your print pieces reach leads long after they visit — this integration means every new smart group entry triggers physical mail instantly and your campaigns stay timely.
🎯
Customer success managers
You need to act fast when high-value accounts show engagement drops, and you find out too late because analytics and postal tools operate in silos — automating both apps means disengaged profiles trigger retention letters immediately and your accounts receive timely care.
📊
Account managers
You answer to stakeholders who want to see offline touchpoints aligned with digital traffic, but reconciling reports takes hours of manual work — connecting these apps means every recipient record updates automatically and your progress reporting is always accurate.
E-commerce operations teams
The volume of traffic spikes is too high for anyone to keep up by hand, leading to missed mailing opportunities and unverified recipient addresses — automating these apps means every high-volume surge verifies addresses and prints mailers without manual intervention.
🤝
Sales representatives
You own the outreach step and depend on someone upstream to hand over qualified web leads before you mail collateral — with this integration, every chat message or smart group entry updates your CRM and triggers physical packets without delay.
📋
Data operations leads
You need a reliable history of visitor conversions and keep finding gaps between analytics tags and mail fulfillment records — connecting these apps means every tracking event synchronises cleanly and your delivery records remain complete.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate GoSquared + Lob

Build and manage your GoSquared + Lob automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect GoSquared + Lob with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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3
Automation is ready
Setup an action from Trello
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Frequently Asked Questions

How do I connect GoSquared to Lob?
Frequently Asked Questions
You can connect GoSquared to Lob in 1 click using ready workflows on Integrately, or ask Integrately AI to build the integration for you. It takes seconds to link your accounts and start automating direct mail from your analytics data.
Can I automatically send physical letters and postcards when users enter smart groups in GoSquared?
Frequently Asked Questions
Can I connect GoSquared, Lob, and HubSpot?
Frequently Asked Questions
What is a good Zapier alternative for GoSquared and Lob?
Frequently Asked Questions
How does GoSquared handle smart group triggers for direct mail?
Frequently Asked Questions
Can Lob verify addresses automatically before sending mail from GoSquared events?
Frequently Asked Questions
Do I need coding skills to automate GoSquared and Lob?
Frequently Asked Questions
Is the GoSquared and Lob integration free?
Frequently Asked Questions
Didn't find the answer you were looking for?
Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.

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You Can Also Connect GoSquared or Lob With 1500+ Other Apps

GoSquared
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Lob
Popular Lob Integrations
Sync Lob with printing, shipping, and document generation tools to streamline physical mail delivery.
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