Facebook Conversions + Fluent Forms Integration

Digital marketers often need to capture leads from forms on their website and immediately act on them by tracking conversions. They struggle with the manual task of ensuring lead data is correctly fed into their marketing platforms to analyze behaviors and optimize their ad campaigns.

Ecommerce businesses want to understand customer behavior and return on ad spend. However, they find it challenging to connect the data from forms, which capture customer interest, directly to their Facebook ad metrics without cumbersome manual imports.

Event organizers frequently collect registrations via forms but have trouble linking these sign-ups to their advertising efforts, making it difficult to gauge which marketing channels are most effective.

Real estate agents gather leads through online forms but face the issue of not being able to quickly assess how their online ad efforts translate into real world inquiries, losing out on potential clients who need immediate follow-up.

Small business owners need to track form submissions to measure their marketing campaign performance on social media. Without an integrated solution, they find it time-consuming to manually correlate form data with their Facebook ad effectiveness.