Customer.io + Salesforce Integration

Integrate Customer.io to Salesforce in one click, or tell Integrately AI how you want each contact handled. Create persons, sync contact data, update records, and trigger targeted communications automatically.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Salesforce
    Field is updated on record in Salesforce
  • Salesforce
    Record is created in Salesforce
  • Salesforce
    Record is updated in Salesforce
  • Salesforce
    Lead is created in Salesforce
  • Salesforce
    Lead is updated in Salesforce
  • Salesforce
    Opportunity is created in Salesforce
  • Salesforce
    Opportunity is updated in Salesforce
  • Salesforce
    Task is created in Salesforce
  • Salesforce
    Task is updated in Salesforce
  • Salesforce
    Contact is updated in Salesforce
  • Salesforce
    Contact is created in Salesforce
  • Salesforce
    Account is created in Salesforce
  • Salesforce
    Account is updated in Salesforce
  • Salesforce
    Outbound message is received in Salesforce Instant
  • Salesforce
    Case is created in Salesforce
  • Salesforce
    Case is updated in Salesforce
  • Salesforce
    Quote is created in Salesforce
  • Salesforce
    Quote is updated in Salesforce
Arrow Right
2.

Trusted by experts at...

indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo
indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo

Ready Workflows Ready Workflows for Customer.io + Salesforce Integration

Capture Salesforce contacts, update Customer.io profiles, manage segments, and trigger targeted communications, all in just one click.

Most popular automationsmost-popular-automations
Salesforce + Customer.io Integration

Create Customer.io person for new Salesforce record

Are you tired of manually creating Customer.io person for every new Salesforce record? Well, there's a better way! With our new automation, you can automatically create Customer.io person for new Salesforce records.

That means less work for you and more time to focus on other important tasks. Plus, our system is highly customizable, so you can tailor it to your specific needs.

So why wait? Install this automation today and start enjoying the benefits of automatic Customer.io {{action.Contact} creation!
See more
Salesforce + Customer.io Integration

Create Customer.io person for new Salesforce contact

If you're using Salesforce to manage your sales leads, it's important to also use Customer.io to manage your email marketing.

But adding contacts manually is a time-consuming process - which is why we recommend setting up this automation. When a new contact is created in Salesforce, a corresponding person will automatically be created in Customer.io.

This will keep all of your lead data in one place, making it easier to send out marketing emails.
See more
  • 1of1
Got a different task in mind? Describe it

Got a different automation in mind? Describe it and let Integrately AI build it for you.

Connect more apps to your Customer.io + Salesforce flow

Sync customer data to communication tools, support desks, and scheduling platforms once your CRM records update. Pick a combination and activate it in one click.

Customer.io
Salesforce
+
HubspotHubspot (8)
+
SlackSlack (8)
+
GmailGmail (8)
+
StripeStripe (8)
+
ZendeskZendesk (8)
+
CalendlyCalendly (8)
S
C
H
Add every new Salesforce contact to Customer.io as a person and create a matching contact in HubSpot
New Salesforce contacts are created in Customer.io and HubSpot instantly without manual data entry.
S
C
H
Create a Customer.io person when a Salesforce lead arrives and open a tracking task in HubSpot
Ensure every new Salesforce lead is registered in Customer.io and tracked with a HubSpot task.
S
C
H
When a Salesforce opportunity updates, add the person to a Customer.io segment and update the HubSpot record
Keep Customer.io segments and HubSpot records current whenever Salesforce deals move forward.
S
C
H
Log a Customer.io event when a Salesforce case is opened and create a corresponding deal in HubSpot
Track customer support issues inside Customer.io while opening sales deals in HubSpot automatically.
S
C
H
If a Salesforce lead is qualified, update Customer.io and create a HubSpot contact; otherwise, log an anonymous event
Route qualified Salesforce leads into Customer.io and HubSpot differently based on lead status.
S
C
H
When a Salesforce opportunity closes, record a Customer.io event and update the HubSpot deal stage
Mark closed deals in HubSpot and record historical events in Customer.io automatically.
S
C
H
Use Claude to evaluate Salesforce lead details, update Customer.io profiles, and create HubSpot contacts
Let Claude analyze lead attributes before updating Customer.io and creating HubSpot records.
S
C
H
S
When a Salesforce contact is created, sync to Customer.io, create a HubSpot contact, and notify Slack
Notify your team in Slack while updating Customer.io and HubSpot with new Salesforce contacts.

Supported triggers and actions for Customer.io and Salesforce

Mix and match to build the exact automation you need

Customer.io
Customer.io Triggers & Actions
No trigger is available
Add person to segment in Customer.io
Try it →
Create or Update Person in Customer.io
Generates a new invoice
Try it →
Create event in Customer.io
Adds a new contact to the contact list
Try it →
Create anonymous event in Customer.io
Creates a confidential gathering without disclosing organizer's identity
Try it →
Salesforce
Salesforce Triggers & Actions
Field is updated on record in Salesforce
Triggers the automation when a particular action in the workflow fails
Try it →
Record is created in Salesforce
Triggers the automation when a new record is created
Try it →
Record is updated in Salesforce
Triggers the automation when any record is updated
Try it →
Lead is created in Salesforce
Triggers the automation when a new lead is created
Try it →
Lead is updated in Salesforce
Triggers the automation when the lead information is updated
Try it →
Opportunity is created in Salesforce
Triggers the automation when any opportunity is updated
Try it →
Opportunity is updated in Salesforce
Triggers the automation when any opportunity is updated
Try it →
Task is created in Salesforce
Triggers the automation when a new task is created
Try it →
Task is updated in Salesforce
Triggers the automation when any task is updated
Try it →
Contact is updated in Salesforce
Triggers the automation when a contact is updated
Try it →
Contact is created in Salesforce
Triggers the automation when a new contact is created
Try it →
Account is created in Salesforce
Triggers the automation when a new account is created
Try it →
Account is updated in Salesforce
Triggers the automation when an account is updated
Try it →
Instant
Outbound message is received in Salesforce
Triggers the automation when an outbound message is received
Try it →
Case is created in Salesforce
Triggers the automation when a new case is created
Try it →
Case is updated in Salesforce
Triggers the automation when any case is updated
Try it →
Quote is created in Salesforce
Triggers the automation when a new quote is created
Try it →
Quote is updated in Salesforce
Triggers the automation when any quote is updated
Try it →
Get records by ID in Salesforce
Retrieves a record based on its id
Try it →
Create record in Salesforce
Generates a new record
Try it →
Search record using query in Salesforce
Searches for a record using the query provided by the user
Try it →
Update record in Salesforce
Updates a record with new information
Try it →
Search record in Salesforce
Searches for a record within a given database
Try it →
Create lead in Salesforce
Generates new leads for potential customers
Try it →
Update lead in Salesforce
Updates the lead information
Try it →
Search lead in Salesforce
Retrieves information for a particular lead
Try it →
Create contact in Salesforce
Adds a new contact to the database
Try it →
Update contact in Salesforce
Updates contact information with new details
Try it →
Search contact in Salesforce
Finds and retrieves contact information
Try it →
Create opportunity in Salesforce
Creates a new instance of the support system
Try it →
Update opportunity in Salesforce
Updates the opportunity details as needed
Try it →
Search opportunity in Salesforce
Searches for a opportunity
Try it →
Add contact to campaign in Salesforce
Adds a contact to a campaign for targeted communication
Try it →
Add lead to campaign in Salesforce
Adds a new lead to a marketing campaign for targeted outreach
Try it →
Create account in Salesforce
Generates a new account
Try it →
Search account in Salesforce
Searches for account information
Try it →
Update account in Salesforce
Updates account information
Try it →
Create task in Salesforce
Creates a new task
Try it →
Update task in Salesforce
Updates the task with new information or changes
Try it →
Search task in Salesforce
Searches for a task
Try it →
Get tasks by contact Id in Salesforce
Retrieves tasks associated with a contact id
Try it →
Create case in Salesforce
Generates a new case entry
Try it →
Update case in Salesforce
Updates case details based on new information received
Try it →
Search case in Salesforce
Searches for a case record
Try it →
Get events by contact Id in Salesforce
Retrieves a list of events associated with a contact id
Try it →
Search quote in Salesforce
Searches for a quote
Try it →

What can you automate with Customer.io + Salesforce?

Streamline your customer communication and CRM workflows by syncing contacts, leads, and opportunities between Customer.io and Salesforce automatically.

What you can automate?
🔄
Sync Salesforce records to Customer.io profiles instantly
Automatically create or update Customer.io person records whenever new contacts or leads are created in Salesforce. Your communication platform always reflects your latest CRM data.
📋
Capture every submitted contact detail without data loss
Map all available fields from Salesforce records directly into Customer.io profiles and events. Ensure no custom attributes or critical contact details are left behind during synchronization.
🔔
Alert your sales team the moment a high-value lead arrives
Trigger instant notifications and messaging workflows as soon as new leads or high-value accounts appear in Salesforce. Keep your revenue team informed without manual checks.
🔀
Route leads to different segments based on Salesforce field values
Apply conditional logic to sort Salesforce leads and contacts into specific Customer.io segments. Deliver targeted messaging based on real-time CRM attributes and statuses.
📊
Keep Customer.io segments updated as Salesforce records change
Automatically add or remove persons from Customer.io segments when opportunity stages, account tiers, or lead statuses update in Salesforce. Maintain accurate audience lists effortlessly.
🛡️
Create or update records safely without generating duplicates
Use intelligent upsert operations to match existing Customer.io profiles with incoming Salesforce records. Prevent redundant entries and keep your database clean.
⏱️
Trigger automated messaging when an opportunity stage updates
Fire Customer.io events and communication sequences whenever Salesforce opportunities progress or close. Align automated messaging with actual sales milestones.
💬
Notify your team in Slack whenever a Salesforce lead syncs
Extend your core integration by broadcasting synced Salesforce leads and Customer.io person updates directly to your team's Slack channels in real time.
And much more...

Who is Customer.io + Salesforce integration for?

Revenue teams, marketers, and support managers rely on this integration to eliminate manual data entry, keep customer profiles updated, and streamline cross-platform workflows.

Sales operations managers
Sales operations managers
Account executives
Account executives
Client success leads
Client success leads
Customer support leads
Customer support leads
Marketing specialists
Marketing specialists
Data analysts
Data analysts
📈
Sales operations managers
You're tracking Salesforce deals and updating Customer.io segments, but your records only sync when someone runs a manual export, so the pipeline reports you review are always outdated — with this integration, every record update lands instantly and your data stays accurate.
Account executives
You're managing inbound leads in Salesforce while running email campaigns in Customer.io, but leads slip through the cracks before you notice them — connecting these apps means every new contact triggers immediate follow-ups and keeps your sales pipeline moving.
📊
Client success leads
You're compiling customer activity reports from Customer.io for stakeholder reviews, but important account updates in Salesforce get missed — automating both apps means your reports reflect complete account histories without manual cross-referencing.
🌊
Customer support leads
You're handling high volumes of support cases in Salesforce alongside user messaging in Customer.io, but manual status tracking cannot keep up with ticket volume — with this integration, every ticket state change updates customer profiles automatically.
🔄
Marketing specialists
You're launching campaigns in Customer.io based on lead signups, but sales qualification updates in Salesforce take hours to reach your email lists — this integration means every CRM change instantly segments your audience for precise messaging.
🗂️
Data analysts
You're auditing customer touchpoints across Customer.io and Salesforce, but inconsistent profile records leave blind spots in your attribution models — automating both apps means your customer history remains complete and audit-ready.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Customer.io + Salesforce

Build and manage your Customer.io + Salesforce automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Customer.io + Salesforce with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
That’s it! You just connected Google Sheets to Trello
3
Automation is ready
Setup an action from Trello
Price Comparison with Popular Alternatives
Popular Alternative
😐
750 Tasks
in $19.99
Integrately
😍
2,000 Tasks
in $19.99

Trusted by 42,000+ Customers

Highest Rated Integration Platform on G2
P
ProductHunt

Most upvoted product of the month

2000+
leader
most-implementable
easiest-to-do-business
best-support

Frequently Asked Questions

How do I connect Customer.io to Salesforce?
Frequently Asked Questions
You can connect Customer.io to Salesforce in just 1 click using ready workflows on Integrately, or use Integrately AI to build custom automations with apps like Hubspot, Slack, and Gmail.
Can I automatically sync my Salesforce contacts to Customer.io?
Frequently Asked Questions
Can I connect Customer.io, Salesforce, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Customer.io and Salesforce?
Frequently Asked Questions
How do Salesforce lead updates trigger actions in Customer.io?
Frequently Asked Questions
Can I map custom fields between Customer.io and Salesforce?
Frequently Asked Questions
Do I need coding skills to integrate Customer.io and Salesforce?
Frequently Asked Questions
Is the Customer.io and Salesforce integration free?
Frequently Asked Questions
Didn't find the answer you were looking for?
Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.

Want to automate something else in your workflow?

You Can Also Connect Customer.io or Salesforce With 1500+ Other Apps

Customer.io
Popular Customer.io Integrations
Connect Customer.io to email tools, marketing platforms, and analytics software to enhance your messaging workflows.
Salesforce
Popular Salesforce Integrations
Sync Salesforce with accounting, project management, and reporting tools to keep data working across your stack.