

Close + Mention Integration
Integrate Close to Mention in one click, or tell Integrately AI how you want each lead handled. Capture brand mentions, create leads automatically, update your CRM, alert your sales team, and trigger follow-ups instantly.
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Ready Workflows for Close + Mention Integration
Capture brand mentions, create CRM leads, organize prospect details, alert your team, and trigger immediate follow-ups, all in just one click.
Sorry, we don’t have a ready workflow for this combination yet.
Create your workflow with Integrately AI.Simply describe what you want to automate, and Integrately AI will build it for you.
Connect more apps to your Close + Mention flow
Route brand mentions to your CRM, alert your team on messaging apps, and schedule follow-ups automatically. Pick a combination and activate it in one click.


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HubSpot (4)
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Pipedrive (4)
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Slack (4)
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Gmail (4)
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Google Sheets (4)
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Calendly (4)
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When a new mention is created in Mention, create a lead in Close and add a contact in HubSpot.
Brand mentions instantly become new leads in Close and contacts in HubSpot without manual data entry.
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When a lead is created in Close from a Mention, update the matching HubSpot contact record.
Keep your HubSpot contact records synchronized whenever new leads originate from Mention alerts.
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If a Mention indicates high priority, create a lead in Close and create a deal in HubSpot.
Route high-priority brand mentions directly into Close and HubSpot as qualified sales opportunities.
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Use Claude to analyse sentiment in new Mentions, create a Close lead, and log a task in HubSpot.
AI analyses mention sentiment before creating a Close lead and scheduling a HubSpot task.
Supported triggers and actions for Close and Mention
Mix and match to build the exact automation you need

Close Triggers & Actions
Instant
Opportunity status change activity is updated in Close
Triggers the automation when the status of any opportunity changes
Try it → Instant
Custom activity is created or updated in Close
Triggers the automation when a custom activity is created or updated
Try it → Instant
Lead Status change is created in Close
Triggers the automation when the status of a lead changes
Try it → Instant
Membership is activated in Close
Triggers the automation when a membership is activated
Try it → Instant
Email Sequence Subscription created or updated in Close
Triggers the automation when a subscriber is added or updated
Try it → Lead is created using search query in Close
Triggers the automation when a new lead has been added based on search criteria
Try it → Instant
Opportunity status change activity is created in Close
Triggers the automation when the status of any opportunity changes
Try it → Instant
Opportunity is created in Close
Triggers the automation when any opportunity is updated
Try it → Instant
Call record is updated in Close
Triggers the automation when call details are modified
Try it → Instant
Call record is created in Close
Triggers the automation when a new call record is created
Try it → Instant
Task is created in lead in Close
Triggers the automation when a new task is created for any lead
Try it → What can you automate with Close + Mention?
Turn real-time brand alerts into actionable sales leads, keep your pipeline synchronized, and trigger immediate team notifications automatically.
🎯
Convert brand mentions into sales leads
Capture every online mention in Mention and automatically create a corresponding lead or contact in Close the moment it is detected. Your sales team can immediately engage interested prospects without manual research.
📋
Capture every submitted conversation field
Map complete mention details, sentiment scores, and source URLs directly into your Close lead records instead of just basic contact names. Your CRM gains rich context for every prospective customer conversation.
🔔
Notify the right team member instantly
Alert your sales reps or PR managers in Slack or via email the second a high-value mention arrives in Mention. Response times drop and hot prospects receive immediate attention.
🔀
Route leads based on mention sentiment
Send positive brand mentions straight to your sales pipeline while routing support queries to your helpdesk. Conditional workflows ensure every item lands with the correct department.
🔄
Keep destination records up to date
Synchronize lead status changes and opportunity updates between Close and your tracking tools automatically. Your entire revenue stack reflects the most current prospect data.
🧩
Prevent duplicate records during sync
Search existing database entries before creating new leads or contacts, updating current records instead of adding duplicates. Your CRM database remains clean and organized.
📅
Handle later deal stage updates
Update project statuses, log completion notes, and trigger downstream tasks whenever a Close deal changes stage. Long-term customer pipelines remain fully synchronized.
🔗
Extend workflows to external apps
Connect your Close and Mention setup with Google Sheets, Slack, or Gmail to build powerful multi-step operational pipelines. Every part of your business tech stack works together seamlessly.
And much more...
Who is Close + Mention integration for?
Sales and PR teams tracking brand conversations need seamless handoffs between real-time mentions and CRM pipelines so no prospective customer slips through the cracks.
Performance marketers
Sales development reps
Account managers
High-volume PR teams
Pipeline managers
RevOps professionals
📈
Performance marketers
You're tracking brand mentions across multiple channels but your reporting sheet only updates when someone manually exports data, so the volume counts you're reviewing are always a few hours behind — with this integration, every new mention lands in your CRM instantly and your campaign data stays current.
⚡
Sales development reps
You need to act fast on inbound prospect interest, but discovering online mentions hours later means competitors reach out first — with this integration, every brand alert turns into an active lead immediately and your outreach happens while intent is highest.
🤝
Account managers
You answer to clients who want immediate visibility into brand PR coverage, but manual logging leaves frustrating gaps in your progress updates — with this integration, every mention syncs directly to your tracking pipeline and client reporting becomes effortless.
📊
High-volume PR teams
The sheer volume of daily online mentions is too high for anyone to keep up by hand, leading to missed partnership opportunities — with this integration, incoming conversations are captured and categorized automatically without manual sorting overhead.
🔄
Pipeline managers
You own the sales follow-up stage and depend on upstream marketing teams to hand over qualified brand leads, but manual handoffs cause endless bottlenecks — with this integration, every qualified mention flows straight into your active pipeline without delay.
🗂️
RevOps professionals
You need a reliable history of customer touchpoints across channels, but manual data entry keeps leaving gaps in your CRM records — with this integration, every brand interaction is recorded accurately and your audit history remains complete.

Did you know?
Our team can create automations for you... At no extra cost!
Tell us what type of automation you want to make?
Why choose Integrately to automate Close + Mention
Build and manage your Close + Mention automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.
1,500+ apps connected
Connect Close + Mention with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?
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Select Automation
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Connect Accounts
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Automation is ready
Connect Close + Mention Now 
In Just 1 Click!
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Frequently Asked Questions
How do I connect Close to Mention?
You can connect Close to Mention in 1 click using ready-made flows or ask Integrately AI to build your automation, linking tools like Slack, HubSpot, and Google Sheets effortlessly.
Can I automatically turn brand mentions into CRM leads?
Can I connect Close, Mention, and Slack?
What is a good Zapier alternative for Close and Mention?
How does Close handle lead creation from mention alerts?
How does Mention capture brand conversations in real time?
Do I need coding skills to automate Close and Mention?
Is the Close and Mention integration free?
Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.
Want to automate something else in your workflow?
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