When a new Bigcommerce order is placed, it's important to create a Salesforce Marketing Cloud contact for the customer. This helps to integraiton the customer into your marketing ecosystem and allows you to track their engagement with your brand.
There are a few key pieces of information that you'll need in order to create a new marketing contact: name, email address, and order information. With this information, you can create a new Salesforce Marketing Cloud contact and start sending them targeted communications.
In addition, you can also use this opportunity to upsell or cross-sell other products. By creating a new Salesforce Marketing Cloud contact for every Bigcommerce order, you can maximize your chances of success with each customer.
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Bigcommerce is a powerful e-commerce platform. Whether your goal is to launch a store, manage inventory, handle shipping & fulfillment, accept payments, or grow your business - we've got you covered.
Salesforce Marketing Cloud is an integrated platform that helps marketers deliver personalized experiences across every customer touchpoint, every channel, every device—across the entire customer journey.