Adobe Commerce (Magento) + dotdigital Integration

When a new Adobe Commerce (Magento) order is placed, it's important to create a dotdigital contact for the customer. This helps to integraiton the customer into your marketing ecosystem and allows you to track their engagement with your brand.

There are a few key pieces of information that you'll need in order to create a new marketing contact: name, email address, and order information. With this information, you can create a new dotdigital contact and start sending them targeted communications.

In addition, you can also use this opportunity to upsell or cross-sell other products. By creating a new dotdigital contact for every Adobe Commerce (Magento) order, you can maximize your chances of success with each customer.