9  min read

IFTTT vs Pabbly: Which One Should You Go With in 2024?

Abhishek Agrawal
By Abhishek A Agrawal
September 2, 2022
Table of Contents

    While IFTTT reigns supreme in home automation, Pabbly Connect takes the lead for business processes. But its steep learning curve can make automation feel like a techie’s turf.

    What if you get to choose from 20 million + ready to use, 1-click automations tailored to your personal as well as business needs? Just a few clicks and even Non-technies get their automations up and running in minutes! That’s what Integrately is famous for.

    Adding it to this comparison, so you can choose the perfect fit for your needs.

    IFTTT vs Pabbly vs Integrately: Quick comparison

    Features
    IFTTT

    Pabbly

    Integrately
    Number of apps supported 700+ 1500+ 1200
    Supported systems
    • Web apps
    • Mobile devices and accessories
    • Smart Home devices
    Web apps Web apps
    Ease of Use Moderate Reason: Easy to get started with pre-made applets. However, some technical knowledge is required even for minor customizations, like using filter code. Moderate Reason: Has a significant learning curve due to the complexities involved in setting up connections for instant trigger apps Easy Reason: Easy to use and setup with features like 1-click ready-to-use automations, text-to-automation AI, guided UI, and help docs + video
    Workflow AI Builder

    Does not have an AI builder. Just supports 4 basic AI services:

    • AI Social Creator
    • AI Content Creator
    • AI Summarizer
    • AI Prompt
    Not Available Available
    Multi-step automations Available on paid plans Available only on the most expensive LTD plan Available on all paid plans
    Conditions, filters, and if/else workflows Available only on the most expensive PRO+ subscription Available only on the most expensive LTD plan Available on all paid plans
    Ready-to-use automations 100s of prebuilt applets provided by IFTTT as well as user Only 101+ Click-to-clone workflows 20 Million+ , 1-click, ready to use automations
    Customer Support Free users: Submit a request (replies not guaranteed) Paid users: contact via Help button
    • Ask in the user community forum
    • Support via call is only available on the most expensive monthly subscription plan

    24×5 customer support for all users (any plan) via

    • Live chat
    • Email
    • Call
    • Screenshare
    Dedicated automation expert N/A N/A Free of cost
    Webhook/API connection Available only on the most expensive PRO+ subscription Available in all the plans Available on paid plans
    Hidden charges (check pricing section for details)
    • No hidden charges
    • Pricing starts from as low as $2.92 for 20 applets
    Pay extra for monthly plans over lifetime deals if you need more than 10,000 tasks
    • No hidden charges
    • Pricing starts from as low as $19.99 for 2000 tasks
    Best suited for Individuals with basic & home automation needs Individuals or smaller companies with tight budgets
    • Freelancers
    • Startups
    • Businesses of any size
    • Techies & Non-techies
    Free Signup

    No credit card required

    Verdict: 

    If you aim to use automation for personal use or home automation, then clearly IFTTT is best suited with the required features coming at a very affordable price. But then, it won’t cater to your business or advanced automation needs.

    Pabbly would seem to be a good choice owing to its LTDs, but the steep learning curve and no dedicated support would make your automation journey a bit difficult as quoted by some of its users.

    Integrately provides a middle ground that caters to both personal and business automation needs. Besides, millions of its ready-to-use, 1-click automations make it supereasy to automate your workflows in no time.

    Now that we’ve compared features, let’s see how much each one costs!

    IFTTT vs Pabbly vs Integrately: Pricing Comparison

    Note:

    1. If you want more than 10,000 tasks on Pabbly LTD, you have to additionally pay for yearly plans apart from LTD.
    2. Pabbly monthly plans are billed yearly. There is no option to choose for monthly payments with Pabbly.
    Plan IFTTT Integrately Pabbly Monthly Plan Pabbly LTD One-time Price
    Free 2 applets 100 tasks 100 tasks 100 tasks
    Core / Starter / Standard $2.92
    (20 Applets)
    $19.99
    (2,000 tasks)
    $14
    (12,000 tasks)
    $249
    (2,000 tasks)
    Pro / Professional $29
    (20,000 ops)
    $39
    (10,000 tasks)
    $29
    (24,000 tasks)
    $499
    (6,000 tasks)
    Pro / Professional $12.50
    (Unlimited Applets)
    $39
    (10,000 tasks)
    $29
    (24,000 tasks)
    $499
    (6,000 tasks)
    Teams / Growth / Ultimate N/A $99
    (30,000 tasks)
    $59
    (50,000 tasks)
    $699
    (10,000 tasks)
    Enterprise N/A $239
    (150,000 tasks)

    Price comparison is a clear indicator of target audience.

    • IFTTT doesn’t offer plans for Teams or Enterprises, making it clear that its focus is on individual users. The paid plans are budget-friendly and provide unlimited applet runs, but then they only cater to the basic automation needs.
    • In case of Pabbly
      • Its LTD (Lifetime Deal) i.e one-time payment for a lifetime deal seems promising but then here’s the catch
        • You get the advanced features only in the expensive Ultimate plan
        • These deals are not scalable so you can’t upgrade for more tasks/featureslater on
        • In case you need more than 10K tasks, then you need to buy the yearly subscription purchase as well. So, you end up paying more!
      • Pabbly Monthly Plans (Billed Yearly Only) seem to offer more tasks but
        • They are billed annually so not suited for seasonal or occasional needs.
        • Users report that the setting up instant triggers is complex
        • Call support is only available on the most expensive plan. For others, you can just ask questions in the community and wait for help
    • Integrately:
      Integrately is often chosen as a better pricing alternative against Zapier. That itself speaks a lot of its automation capabilities.
      A quick glance at the table may give you an impression that Integrately has less number of tasks, but considering the basic automation of IFTTT and hidden cost of Pabbly, it is definitely a better choice owing to its:
      • Transparent pricing
      • 24/5 live chat support on free as well as paid plans
      • 2 Million+ ready-to-use, 1-click automations:

    Verdict:

    IFTTT doesn’t cater to business automation needs while Pabbly’s useful features are packed in their most expensive plan, and have no monthly payment options.

    This makes Integrately an obvious better option that gives you an all-in-one automation tool at the best pricing and more number of tasks.

    Use Integrately for the best automation experience
    Sign up now for Free!

    What is IFTTT – Pros & Cons

    IFTTT (If-This-Then-That) is the all time favorite tool of many personal and home automation users.

    It helps you create applets where you set up the rules as to what is to be done when. Then these helpers make different apps and devices work together automatically.

    It also provides many pre-built applets (popular ones like cross posting on social media) that make it easy to set up automation. Plus, the mobile app further enhances accessibility, allowing users to manage their applets and settings on the go.

    Pros Cons Best suited for
    ✅ Simple and user-friendly interface ❌ Supports only 700+ apps and devices Individuals with basic & home automation needs
    ✅ Connects smart devices and IoT apps ❌Limitations to setup complex automation
    ✅ Unlimited Applet runs on all the plans ❌ Only provides Email support for the paid users
    ✅ Highly affordable pricing structure

    What is Integrately – Pros & Cons

    Integrately is the best Zapier alternative widely known for its simple guided UI and an excellent 24×5 customer support.

    It helps you automate tasks between your favorite apps by providing 2 Million+ ready-to-use automations. You will most probably find all the required automations in these ready ones, but still if there’s any missing, you can easily build your custom integrations.

    Plus, it provides several advanced features:

    • Multi-step automations
    • Data filtering
    • Data modification
    • Scheduling
    • Branching (if-else conditions)
    • Webhooks, and much more.

    The best part is that its pricing structure caters to everyone alike, may it be freelancers or startups or techies/non-techie, or business of any size.

    Pros Cons Best suited for
    ✅ Ease of use with 20 million+ pre-built 1-click automations ❌ Currently supports 1200 apps only Freelancers, Startups, Businesses of any size, Techies & Non-techies
    ✅ More features and tasks across all the pricing levels
    ✅ Offers webhook connectivity in free trial
    ✅ 24/5 live chat support on all plans

    What is Pabbly- Pros & Cons

    Pabbly is a suite of several apps that cater to all your sales and marketing needs:

    • Pabbly Connect
    • Email Marketing
    • Email verification
    • Subscription Billing
    • Form Builder

    Of all these, Pabbly Connect is comparable to IFTTT and Integrately. As like them, it also helps you connect several apps and automate your workflows. However, several users have reported difficulties in setting up the integrations and a long learning curve.

    Pros Cons Best suited for
    ✅ An all-in-one marketing platform with cross-functionality between features ❌ Not all apps support instant trigger-capturing
    • Freelancers
    • Small startups that have only a few things to automate
    ✅ Pabbly Connect’s real-time data capturing and workflow execution ❌ Complex connection setup process
    ✅ Enticing lifetime deals ❌ Only 101+ pre-built click-to-clone workflows
    ❌ Comparatively limited triggers and action

    IFTTT vs Pabbly vs Integrately: Feature Comparison

    Here’s a detailed breakdown of how IFTTT, Integrately, and Pabbly compare:

    IFTTT vs Pabbly vs Integrately: Ease of use

    • IFTTT is an easy to use tool preferred by many home automation users. It provides many readymade applets that require minimal set up. But when it comes to custom automations or those required for businesses, it might not be the perfect fit.
    • Many Pabbly users have reported a steep learning curve in setting up instant triggers. Besides, in case of any issue, you need to rely on their video tutorials which are quite time consuming.
    • Integrately has an AI automation builder that makes it very easy to set up your automations. Plus, the ready-to-use, 1-click automations, guided UI, smart data mapping, and excellent customer support makes it a preferred choice by many Non-Techies.

    Winner – Integrately

    Why

    IFTTT offers a user-friendly introduction but might lack power for complex tasks. Pabbly boasts features but comes with a steeper learning curve and limited support. Integrately stands out, providing a perfect balance. Its user-friendly interface and powerful features helps you build complex automations without getting bogged down in technical details.

    Try Integrately now for the best automation experience!
    Sign up for Free!

    IFTTT vs Pabbly vs Integrately: Features

    • Known for its simplicity, IFTTT focuses on basic integrations and pre-built applets. This makes it a good choice for basic tasks but limits its ability to handle complex workflows.
    • Although Pabbly offers many advanced features, setting up automations is not that easy and straightforward as reported by several users. Besides, many useful features are limited to the expensive tier only.
    • Simple guided UI and millions of ready automations make Integrately a goto choice for many non-techies. Features like conditional logic, webhooks, scheduler, delay, iterator, data formatting, etc cater to automation needs of individuals and businesses alike.

    Winner – Integrately

    Why

    IFTTT’s features are well suited for personal automation users while Pabbly features are not pretty straightforward for use. Integrately strikes a balance providing services and features for both type os users.

    IFTTT vs Pabbly vs Integrately : Number of apps

    Automation Platform Number of Supported Apps Number of pre-built (ready) automations
    IFTTT 700+ 1 Lakh+
    Pabbly 1500+ 101+
    Integrately 1200 2 Million+

    Winner – Integrately

    Why

    IFTTT supports less number of apps and their ready applets are basic automations. Pabbly although having more apps than Integrately has very few pre built automations and setting up connections is complex. Integrately covers all the popular and everyday apps that are widely used by individuals and businesses. Plus, there are millions of 1-click ready automations that can go live in just a few minutes.

    IFTTT vs Pabbly vs Integrately : Customer Support

    • In case of IFTTT,  free users are left to navigate a maze of self-service guides and forums. Upgrading to pro unlocks a message support through the app.
    • Even Pabbly takes a “self-service first” approach to support. Instead of offering immediate help, they require users to post questions on their forum, potentially waiting for a community member’s response. This can be frustrating, especially if you need a quick fix.  Only the most expensive plan users have access to call support.
    • Integrately is well known for its excellent customer support that’s provided through 24 x 5 LIVE chat, email and even screen share to both paid and free users. Plus, Integrately offers a dedicated automation expert at no extra cost on the paid plans.

    Winner – Integrately

    Why

    Instead of drowning in the guides and videos for help as in case of IFTTT and Pabbly, Integrately is definitely preferred for its Live chat! Moreover, paid plans of IFTTT and Pabbly only offer message/call support whereas in Integrately you get a dedicated account manager who can set up all your automations at no extra cost.

    Try Integrately now for the best automation experience!
    Sign up for Free!

    IFTTT vs Pabbly vs Integrately – Which Integration Tool is the best?

    • Individuals with basic automation needs (home automation, social media): IFTTT would be a preferred choice for its simple UI and budget-friendly pricing.  But keep in mind, IFTTT’s app support is limited, and complex workflows might require some technical know-how. Free users also face restricted customer support
    • Freelancers, startups, and businesses on a tight budget:  Pabbly’s LTD sounds great for budget-minded freelancers and startups, but there’s a catch. Setting up automations is tricky, there aren’t many ready-made options, and the LTD might have hidden costs if you need more features later. Plus, you can only get help over the phone with the most expensive plan.
    • Freelancers, startups, and businesses seeking a balance: An AI-powered all rounder for businesses and Non-techies, Integrately offers the best  balance of features and ease of use. Additionally, millions of pre-built 1-click automations, powerful features like multi-step workflows, data manipulation, webhooks, 24/5 customer support (live chat) for all plans (free and paid), and a dedicated automation expert with paid plans make it a great choice for all.

    Bonus: You also might want to take a look at: 

    Integrately vs IFTTT – Let’s choose the best in 2024

    Integrately vs Pabbly – Are Pabbly LTDs losing their hold?

    Abhishek Agrawal
    Author - Abhishek A Agrawal
    Abhishek is the founder of Integrately, CompanyHub, and Dreamwares. He is passionate about technology and entrepreneurship. He is always looking to leverage technology for the growth of the business. He has a deep understanding of how businesses work and uses this knowledge to build products that help entrepreneurs grow their businesses.

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