4  min read

Facebook Lead Ads ActiveCampaign Integration

Abhishek Agrawal
By Abhishek A Agrawal
January 25, 2023
Table of Contents

    Integrate Facebook Lead Ads + ActiveCampaign

    As businesses look for new ways to reach potential customers, lead generation plays a crucial role in success. Understanding how you can leverage Facebook Lead Ads + ActiveCampaign integration can be the key to generate leads. 

    More prospects = More Revenue.

    Whether you’re a freelancer or an enterprise-level organization looking for effective strategies that produce results, this article is for you!  It provide actionable insights into how Facebook Lead Ads + ActiveCampaign integration can help in generating more leads, increase sales efficiency, and maximize return on investment (ROI). 

    Why Integrate Facebook Lead Ads + ActiveCampaign

    Let’s take an instance: if most of your traffic is sourced from Facebook, the number of potential sign-ups and ROI will be dependent on leads. But manually inputting those leads into ActiveCampaign can become cumbersome and clog up your time.

    Integrating Facebook Lead Ads + ActiveCampaign means that as soon as someone fills out a form on Facebook, their information is immediately captured in the leads tab of ActiveCampaign. This saves you valuable time while keeping your lead database up-to-date.

    Automation hence has the potential to streamline your business processes and increase efficiency as a result.

    Advantages of Connecting Facebook Lead Ads + ActiveCampaign

    • Lead Nurturing –  Through automated email follow-ups, you can ensure that no lead goes to waste — resulting in maximum efficiency and effectiveness!
    • Increased ROI –   When used correctly, you can track each customer’s journey and create more targeted campaigns that drive better results.
    • Better Insights –  By leveraging the insights offered by both platforms, you’ll be able to make informed business decisions and develop a better understanding of your customer’s needs.
    • Analyze customer behavior for ad runs – How customer responds to the ads displayed can be a dealbreaker in targeting the ads more effectively. For example, you can show your ads to people who are more likely to make a purchase or take other desired actions.

    Integrate Facebook Lead Ads With 750+ Apps In 1 Click

    No Learning Curve. Built For Non-techies.

    Powerful Ways To Connect Facebook Lead Ads + ActiveCampaign

    Now that we have discussed why integrate Facebook Lead Ads + ActiveCampaign, let’s explore the popular automations:

    1. Keep your deal count up

    2. Sync contact across both platforms

    3. Autosegment new leads coming from Facebook Lead Ads.

      Integrately's Facebook Lead Ads + ActiveCampaign use case.

    Find all the powerful ways to connect Facebook Lead Ads + ActiveCampaign or create your own integration In clicks.

    How Does Facebook Lead Ads Work?

    Facebook Lead Ads helps you track the right audience and collect leads without leaving the application (Facebook, Instagram, and so on). By tapping on a Facebook Lead Ad, an individual is presented a pre-populated form that has already been filled out with their data (like name and email) previously given to Facebook. Then all they need to do is submit the form to become a lead for your business!

    Lead Ads can:

    • Help generate potential customers
    • Understand consumer behavior
    • Collect leads info for your newsletter
    • Engage people to enroll in your programs

    How Does ActiveCampaign Work?

    ActiveCampaign is an all-in-one CRM, marketing automation, and email marketing platform. It helps you easily manage customer relationships and send personalized emails based on customer behaviors and interests.

    With Active Campaign, you can:

    • Create targeted email campaigns
    • Automate tedious tasks
    • Track customer relations

    You can also segment contact lists to ensure they always send relevant content to customers at the right time.

    Integrate ActiveCampaign With 750+ Apps In 1 Click

    No Learning Curve. Built For Non-techies.

    How To Integrate Facebook Lead Ads With ActiveCampaign

    Step 1: Signup for Integrately (https://app.integrately.com/signup)

    Step 2: Select Facebook Lead Ads as your first app and ActiveCampaign as the second one

    Integrately application connection page

    Step 3: A) Choose from a list of popular ready-to-use 1-click automations

    Integrately's ready 1 click automation page.

    OR

      B) Select your custom trigger and action. 

    Integrately's Trigger and Action page.

    Step 4 : Login to your Facebook Lead Ads and ActiveCampaign account 

    Facebook Lead Ads

    Facebook Lead Ads Sign-in page.

    ActiveCampaign

    ActiveCampaign Sign in page.

    Step 5 : Once connected, map the required fields for your connection.

    Integrately's field mapping page.

    Step 6 : Finally, test your automation and make it live.

    How Integrately Enables Powerful Integrations

    Integrately is a tool to connect two apps so that they can talk to each other and combine the power of both to increase the efficiency of your business. With more than millions of ready-to-use 1-click automations, Integrately saves time and helps you be more productive.
    It also provides a dedicated automation expert free of cost to chisel your automation journey. The 24/5 customer support becomes a cherry on the cake and makes Integrately one of the most customer-friendly tools in the market.

    FAQs about Facebook Lead Ads + ActiveCampaign Integrations

    Does ActiveCampaign integrate with Facebook Lead Ads?

    Yes! Active Campaign does integrate with Facebook Lead Ads. You can use Integrately to connect ActiveCampaign and Facebook Lead Ads.

    What does ActiveCampaign integrate with?

    ActiveCampaign integrates with Facebook Lead Ads and several other applications such as Salesforce, CompanyHub, Mailchimp, and so on.

    Does ActiveCampaign have an Open API?

    Yes! ActiveCampaign has an open API, the documentation of which can be found here.
    Abhishek Agrawal
    Author - Abhishek A Agrawal
    Abhishek is the founder of Integrately, CompanyHub, and Dreamwares. He is passionate about technology and entrepreneurship. He is always looking to leverage technology for the growth of the business. He has a deep understanding of how businesses work and uses this knowledge to build products that help entrepreneurs grow their businesses.

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