

FluentCRM + Hotmart Integration
Integrate FluentCRM to Hotmart in one click, or tell Integrately AI how you want each contact handled. Track purchases, update CRM records, and trigger follow-up sequences automatically.
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Ready Workflows for FluentCRM + Hotmart Integration
Capture new purchases, update contact records on refunds, manage subscriptions, and trigger follow-ups, all in just one click.
Sorry, we don’t have a ready workflow for this combination yet.
Create your workflow with Integrately AI.Simply describe what you want to automate, and Integrately AI will build it for you.
Connect more apps to your FluentCRM + Hotmart flow
Sync customer data with payment platforms, spreadsheets, and communication tools as soon as purchases occur. Pick a combination and activate it in one click.


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Stripe (4)
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WooCommerce (4)
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WordPress (4)
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Google Sheets (4)
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Zoom (4)
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Slack (4)
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When a Hotmart purchase is approved, create a contact in FluentCRM and create a customer in Stripe.
Approved Hotmart purchases automatically generate a FluentCRM contact and a Stripe customer record without manual data entry.
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When a Hotmart purchase is refunded, update the FluentCRM contact and refund the charge in Stripe.
Hotmart refunds immediately update your FluentCRM contact status and process the charge reversal in Stripe.
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When a Hotmart subscription is cancelled, update the FluentCRM contact and cancel the subscription in Stripe.
Cancelled Hotmart subscriptions update your FluentCRM contact details and cancel the active Stripe subscription.
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When a Hotmart cart is abandoned, create a FluentCRM contact and create an invoice in Stripe.
Abandoned Hotmart checkouts create a contact in FluentCRM and a follow-up invoice in Stripe.
Supported triggers and actions for FluentCRM and Hotmart
Mix and match to build the exact automation you need

FluentCRM Triggers & Actions

Hotmart Triggers & Actions
Instant
Purchase is approved in Hotmart
Triggers the automation when any purchase is approved
Try it → Instant
Purchase is completed in Hotmart
Triggers the automation when any purchase is successfully completed
Try it → Instant
Cart is abandoned (Producer Only) in Hotmart
Triggers the automation when a cart is abandoned by a producer
Try it → Instant
Refund request is submitted in Hotmart
Triggers the automation when a refund request is submitted
Try it → Instant
Purchase is refunded in Hotmart
Triggers the automation when any purchase is refunded
Try it → Instant
Subscription is cancelled (Producer Only) in Hotmart
Triggers the automation when a subscription is cancelled by the producer
Try it → Instant
Purchase is cancelled in Hotmart
Triggers the automation when any purchase is cancelled
Try it → Instant
Awaiting payment in Hotmart
Triggers the automation when a payment is pending or unpaid
Try it → Instant
Chargeback is processed in Hotmart
Triggers the automation when a chargeback is processed
Try it → What can you automate with FluentCRM + Hotmart?
Streamline your customer data management by connecting payment approvals, subscription updates, and contact records into one continuous workflow.
🔄
Sync approved purchases into CRM contacts
Create a contact in FluentCRM automatically the moment a purchase is approved in Hotmart. Eliminate manual copy-pasting and ensure every buyer is logged in your CRM instantly.
📋
Capture complete buyer information
Transfer every submitted checkout field into your CRM records rather than just a name and email. Build comprehensive customer profiles for targeted follow-up campaigns.
📢
Alert your team instantly on messaging apps
Send instant notifications to your sales or finance channel whenever a new purchase is approved or refunded. Keep your team informed without switching between platforms.
🔀
Route contacts based on purchase type
Trigger different actions depending on the specific product or subscription tier purchased. Direct buyers to tailored email sequences and CRM tags automatically.
🔄
Keep CRM records updated on refunds
Update contact statuses and transaction histories automatically when a refund request is submitted or processed. Maintain accurate records without manual intervention.
🔍
Prevent duplicate contact entries
Search existing database records before creating new entries to keep your CRM clean and organized. Avoid cluttering your system with duplicate contact profiles.
⏱️
Manage subscription cancellations automatically
Update contact details and adjust user permissions the moment a subscription is cancelled. Keep your membership tiers synchronized with payment statuses.
📊
Log transaction data in spreadsheets
Send purchase details and customer records straight to Google Sheets for backup and team reporting. Keep your financial data organized alongside your CRM.
And much more...
Who is FluentCRM + Hotmart integration for?
Connecting FluentCRM and Hotmart helps course creators, online businesses, and sales teams automate customer tracking and contact management without manual data entry.
Performance marketers
Sales reps
Client managers
Operations managers
Onboarding specialists
Finance administrators
📈
Performance marketers
You're running campaigns across multiple sales channels but your tracking sheet only updates when someone manually exports buyer details, so the conversion counts you're optimising against are always a few hours behind — with this integration, every approved purchase creates a contact instantly and your data stays current.
⚡
Sales reps
You need to reach out to new buyers immediately after checkout, but customer data sits trapped in payment notifications until someone copies it over by hand, so your follow-up outreach arrives too late — with this integration, every new buyer lands in your CRM instantly and your team can follow up right away.
📊
Client managers
You answer to stakeholders who want to see real-time customer acquisition numbers, but compiling purchase logs from multiple platforms takes hours of manual spreadsheet work every week — with this integration, every completed order updates your records automatically and reporting takes minutes instead of hours.
⚙️
Operations managers
The volume of daily transactions is too high for anyone to keep up with by hand, leading to missed contact updates and billing discrepancies across your tools — with this integration, every transaction triggers automated record creation and your databases stay perfectly aligned.
🎯
Onboarding specialists
You own the customer welcome process and depend on payment notifications to trigger onboarding emails, but delays in manual data entry leave new buyers waiting for access — with this integration, every approved purchase updates your CRM instantly and your onboarding sequence starts without delay.
📑
Finance administrators
You need a reliable transaction history for audits, but manual data entry leaves frequent gaps between your payment gateway and your CRM records — with this integration, every purchase, refund, and cancellation is logged accurately and your records remain complete.

Did you know?
Our team can create automations for you... At no extra cost!
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Why choose Integrately to automate FluentCRM + Hotmart
Build and manage your FluentCRM + Hotmart automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.
1,500+ apps connected
Connect FluentCRM + Hotmart with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?
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Frequently Asked Questions
How do I connect FluentCRM to Hotmart?
You can connect FluentCRM to Hotmart using 1-click ready workflows on Integrately or by asking Integrately AI to build the automation. It takes minutes to link your accounts and start syncing customer data.
Can I automatically create a FluentCRM contact when a Hotmart purchase is approved?
Can I connect FluentCRM, Hotmart, and Google Sheets?
What is a good Zapier alternative for FluentCRM and Hotmart?
How does FluentCRM handle contact updates from Hotmart purchases?
How does Hotmart trigger subscription updates in FluentCRM?
Can I set up this integration without coding?
Is the FluentCRM and Hotmart integration free?
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