When a new Xola booking is placed, it's important to create a dotdigital contact for the customer. This helps to integraiton the customer into your marketing ecosystem and allows you to track their engagement with your brand.
There are a few key pieces of information that you'll need in order to create a new marketing contact: name, email address, and order information. With this information, you can create a new dotdigital contact and start sending them targeted communications.
In addition, you can also use this opportunity to upsell or cross-sell other products. By creating a new dotdigital contact for every Xola booking, you can maximize your chances of success with each customer.
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dotdigital
dotdigital is the leading engagement platform for B2B businesses. We help companies of all sizes to engage customers across all touchpoints from email, social and mobile marketing through to data management and analytics.
Xola is a cloud-based software that allows you to manage online booking and payments for tours, activities, events and more. Create your website, add your products and start selling in minutes.