5  min read

Powerful Ways to Use Facebook Lead Ads + Platform.ly Integration

Abhishek Agrawal
By Abhishek A Agrawal
March 6, 2023
Table of Contents

    Integrate Facebook Lead Ads + Platform.ly

    πŸš€ Integrating Facebook Lead Ads with Platform.ly can significantly improve your lead nurturing efforts and boost revenue. As we discovered firsthand with our product, Integrately, marketing and attracting high-quality leads is just as important as product development. πŸ’―

    Our marketing manager, Dan, relied on Platform.ly to craft email campaigns and target high-quality leads. But when advertising on LinkedIn proved too expensive, we turned to Facebook Lead Ads and integrated them with Platform.ly. πŸ’‘ The results were exceptional and inspired us to share our experience with others. 🀩

    marketing automation

    Why Integrate Facebook Lead Ads + Platform.ly

    With 2.91 billion monthly active users worldwide, Facebook is an excellent platform for reaching a massive audience. πŸ“§ Platform.ly’s email campaigns targeting high-quality leads and Facebook’s precise advertising targeting options help you reach the right audience. Moreover, the integration allows you to effectively nurture leads and track their progress throughout the sales funnel. πŸ“ˆ

    Advantages of Connecting Facebook Lead Ads + Platform.ly

    The Facebook Lead Ads + Platform.ly integration offers several advantages including:

    βœ… Effective lead nurture

    βœ… Reaching a large audience base

    βœ… Granular Targeting

    βœ… Increased conversion rate

    βœ… Improved ROI

    Powerful Ways To Connect Facebook Lead Ads + Platform.ly

    Capturing and storing leads is critical for any business, and Platform.ly is a great tool for doing so. πŸ’Ό But when we added Facebook Lead Ads to the mix, our lead generation process became much simpler.

    We enticed potential customers with a free demo video showcasing how Integrately works, and we offered a free trial through a clear call-to-action. πŸ“ΉπŸŽ By clicking the button, a lead form popped up within Facebook where users could fill in the information without leaving the platform. πŸ’»

    Once the leads came in, we added them as new contacts in Platform.ly and started a lead-nurturing email campaign. πŸ“§ This streamlined our Lead nurturing process and made tracking their progress through the sales funnel easy. πŸ”„ The result? Quality leads turned into paying customers. πŸ’°

    Well, this was a simple integration that we set up.  
    You can even add tags, segments, and notes to your contacts that can help improve your marketing campaigns. Find all the powerful ways to connect Facebook Lead Ads + Platform.ly or create your integration in just a few clicks. Give it a try today!

    How Does Facebook Lead Ads Work?

    Facebook Lead Ads provides a quick and efficient method for collecting lead information. To use them:

    • Create a Facebook Ad account and set your objective as Lead Ads.
    • Next, set up your target audience and create a lead form to gather details like name,  email, and phone number. 
    • Finally set your budget and schedule the ad campaign.

    Once your ad is live and someone clicks on it, a pre-populated form appears with basic information already filled out. This makes it easy for the user to submit the form quickly, increasing the likelihood of lead generation. This feature makes it a popular choice for marketers worldwide.

    As the leads are generated, you can download them through Facebook Ads Manager or integrate them with a tool like Platform.ly for streamlined lead nurturing and management.

    Integrate Facebook Lead Ads With 750+ Apps In 1 Click

    No Learning Curve. Built For Non-techies.

    How Does Platform.ly Work?

    Platform.ly is a go-to platform for lead management, nurturing, and effective marketing. 

    It’s working can be summarized as below:

    • Create an account by providing basic information about your business and setting up your payment details.  
    • Import and segment your contacts: Once you’ve set up your account, you can import your existing contacts into Platform.ly. But that’s just the beginning – you can also segment and tag your contacts to create highly targeted and effective marketing campaigns. And if you’re using Facebook Lead Ads, you can even integrate them with Platform.ly to automatically create new contacts from leads.
    • Build beautiful emails: With Platform.ly’s drag-and-drop email builder, you can create beautiful, customized emails in just minutes. You can use pre-built templates or create your designs from scratch, and you can even run personalized campaigns or broadcast emails with just a few clicks.
    • Automate your campaigns: Platform.ly’s powerful automation features allow you to set up email campaigns that trigger based on various conditions and actions. For example, you could set up a campaign to trigger when someone opens or clicks on a previous email or as they move up in your funnel.
    • Analyze your results: With detailed analytics and reporting features, Platform.ly lets you track the performance of your campaigns and see metrics like open rates, click-through rates, and conversion rates. You can use this information to optimize your campaigns and improve your results.

    But that’s not all – Platform.ly also offers a range of other features, like customizable dashboards, link tracking, opt-in forms and landing pages, and much more. So whether you’re a small business or a large enterprise, Platform.ly has everything you need to take your marketing to the next level.

    Integrate Platform.ly With 750+ Apps In 1 Click

    No Learning Curve. Built For Non-techies.

    How To Integrate Facebook Lead Ads With Platform.ly

    Integrating Facebook Lead Ads with Platform.ly is simple and can be done using the platform’s native integration or Integrately.

    If you only need to transfer lead data, the native integration may suffice. However, if you require more advanced options, such as filtering or modifying data or setting up advanced workflows with exceptional support, then Integrately is the way to go.

    Setting up the integration between Facebook Lead Ads and Platform.ly in Integrately is straightforward. Just follow these steps:

    • Sign Up and create your account on Integrately.
    • Search and select Facebook Lead Ads and Platform.ly apps
    • You can select the ready-to-use, 1-click automation
    Facebook Platform.ly Automation
    • Or, create your own automation by selecting the trigger and action. 
    Facebook Platform.ly Trigger and Action
    • Once done β†’ click on the β€˜Go’ button.
    • Next, you must connect your accounts (Facebook Lead Ads and Platform.ly) to enable Integrately to access them to set up your automation.

    Once connected, map the fields for automation and that’s it.  Click the Test and Go Live button πŸ₯³.Your automation is all set and ready!

    How Integrately Enables Powerful Integrations

    Integrately is the perfect fit for non-techies! With no coding skills required, you can simply select your apps, set triggers and actions, and set up your automation workflow to go live.

    Integrately has been a popular choice of many users thanks to its powerful features:

    • 1000+ apps supported
    • An intuitive Visual Builder
    • Millions of ready-to-use, 1-click integrations
    • Customizable workflows 
    • Provision for Filters and branching
    • Provides tools like scheduler, delay, and iterator
    • Excellent 24 x 5  customer support
    • Dedicated account manager 

    Don’t just take our word for it. Check it for yourself on   G2 reviews.

    Bottom Line

    Integrating Facebook Lead Ads with Platform.ly is an excellent way to streamline your marketing efforts and improve customer engagement. With Integrately, the process is fast and easy – you only need a few clicks to connect your accounts and get started. And with advanced features like data filtering and modification, you can customize your workflows to fit your needs. So why wait? Get started today and supercharge your marketing campaigns!

    FAQs about Facebook Lead Ads + Platform.ly Integrations

    Does Facebook Lead Ads integrate with Platform.ly?

    Yes, Facebook Lead Ads integrates with Platform.ly. You can either use its native integration for simple data transfer or use Integrately in case you wish to set up advanced workflows, filter data, etc.

    Can I modify or filter the lead data from Facebook Lead Ads in Platform.ly?

    Yes, you can modify or filter the lead data from Facebook Lead Ads in Platform.ly.

    What is Platform.ly, and how does it work with Facebook Lead Ads?

    Platform.ly is a lead-nurturing and effective marketing platform. You can integrate it with Facebook Lead Ads to capture the lead data and further use it for your email campaigns.
    Abhishek Agrawal
    Author - Abhishek A Agrawal
    Abhishek is the founder of Integrately, CompanyHub, and Dreamwares. He is passionate about technology and entrepreneurship. He is always looking to leverage technology for the growth of the business. He has a deep understanding of how businesses work and uses this knowledge to build products that help entrepreneurs grow their businesses.

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