Powerful Ways to Use Facebook Lead Ads + Mautic Integrations

Integrate Facebook Lead Ads + Mautic

Sarah was on the brink of burning out🥵 . As the owner of a thriving yoga studio, she spent all her time juggling leads, managing appointments and trying to grow her business. Despite her best efforts, the leads failed to convert into paying customers. That’s when she turned to the open-source tool Mautic. Integrating it with Facebook Lead Ads skyrocketed her business like never before. Let’s see how!

Why Integrate Facebook Lead Ads + Mautic

The 2  major challenges that Sara faced before integration were : 

• Low-quality leads, and 
• Unattended leads. 

Facebook ads were driving good leads but Sarah was failing to nurture them on time. This resulted in poor conversion rate. By integrating Facebook Lead Ads + Mautic, she started sending personalized messages, emails, the latest offers, and even customer reviews to the leads. This way, the leads were nurtured spot on 💃🏻! Thereby, resulting in increased conversion rates 💸. Also, the collected lead data in Mautic allowed for effective analysis, optimizing ad campaigns, and attracting high-quality leads. 

Advantages of Connecting Facebook Lead Ads + Mautic

Connecting Facebook Lead Ads + Mautic helps you reap the benefits of:

• Efficient Lead nurturing
• Better lead management
• Increased conversion rate
• Improved lead quality
• Optimized ad campaigns, and 
• Maximum ROI

How Does Facebook Lead Ads Work?

Facebook lead ads are one medium through which businesses collect information from those interested in their products/services. 

Here’s how it works:

• A business creates a Facebook Lead Ad that promotes its product or service.
• When someone clicks the ad, a pop-up form appears. It is pre-populated with the information already available with Facebook, like phone, email-id, etc
• Once submitted, the collected information can be further used for follow-ups, appointments, etc

How Does Mautic Work?

Mautic is a platform where you can create strong marketing strategies.

It consists of:

• Contact Management: It helps manage your visitors in the form of contacts. You can even segment them based on attributes/Companies.
• Components: This section can hold all your marketing content like WhitePapers / Newsletters / Forms / Landing Pages / Dynamic content etc
• Campaigns: Once you have the Contact information and Components in place, you can create customized marketing campaigns 
• Channels: Set up channels for your campaigns to send over the messages. You can use marketing messages, emails, focus items, etc.
• Performance: Used to analyze the trends and assess the performance of your marketing strategy based on points, stages, etc. You can also generate reports and create customized dashboards for tracking. 

How To Integrate Facebook Lead Ads With Mautic

Mautic has a native integration and an Open API for setting up the Facebook Lead Ads + Mautic integration. However, several technical things are involved that may be time-consuming and difficult for the non-techies to adapt to. Instead, you can opt for Integrately – a no-code automation tool. All you have to do is follow a few steps:

• Sign Up and create your account on Integrately.
• Search and select Facebook Lead Ads and Mautic apps
• You can select the ready-to-use, 1-click automation

• Or, create your own automation by selecting the trigger and action. 

• Once done → click on the ‘Go’ button.
• Next, you must connect both of your accounts (Facebook Lead Ads and Mautic) so that Integrately can access them for setting up your automation.

Once connected, map the fields for automation and that’s it.  Click the Test and Go Live button 🥳.Your automation is all set ready!

Once connected, map the fields for automation and that’s it.  Click the Test and Go Live button 🥳.Your automation is all set ready!

How Integrately Enables Powerful Integrations

Integrately is a perfect fit for the Non-Techies! No coding skills and no technical stuff. All you need to do is:

Select Apps ⇒ Set the trigger and Action ⇒ Set up automation Workflow ⇒ Test ⇒ Go LIVE.

Besides, its guided UI is so helpful that you can set up complex automations and fix errors independently.

Well known for the following features, it is a must-have tool for improving your business productivity:

• Supports 1000+ apps
• An intuitive Visual Builder
• Millions of ready-to-use, 1-click integrations
• Customizable workflows 
• Features like filters and branching
• Tools like scheduler, delay, and iterator
• Excellent 24 x 5  customer support
• Dedicated account manager

Bottom Line

Facebook Lead Ads combined with Mautic is a great way to reach out and convert more leads. 

Non-techies can best opt for Integrately to do so. With its guidance in setting up automations and fixing errors, automation is child’s play.

So, why wait? Get started with Integrately today and unlock the true potential of Facebook Lead Ads + Mautic Integration.