{"id":5131,"date":"2022-06-10T07:27:03","date_gmt":"2022-06-10T07:27:03","guid":{"rendered":"https:\/\/blog.integrately.com\/?p=5131"},"modified":"2026-04-02T12:14:18","modified_gmt":"2026-04-02T12:14:18","slug":"hubspot-vs-mailchimp","status":"publish","type":"post","link":"https:\/\/blog.integrately.com\/hubspot-vs-mailchimp","title":{"rendered":"HubSpot vs Mailchimp: Which One is For You? | Integrately"},"content":{"rendered":"\n
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What is the Main Difference Between HubSpot & Mailchimp<\/h2>\n\n\n\n

The main difference between HubSpot and Mailchimp is that HubSpot is an all-in-one marketing platform while Mailchimp is primarily marketing automation and an email marketing tool.<\/p>\n\n\n\n

HubSpot <\/strong>offers a suite of tools to help with your inbound marketing like website management, blogging, email marketing, automation, analytics, etc. It is thus an all-inclusive digital marketing solution that helps grow your business.<\/p>\n\n\n\n

\"HubSpot<\/figure>\n\n\n\n

On the contrary,  Mailchimp <\/strong>is an email marketing tool that also provides some basic automation features. It lacks the comprehensive nature of HubSpot and is more suited for businesses that are just starting with digital marketing.<\/p>\n\n\n\n

\"Mailchimp<\/figure>\n\n\n\n

In this article, we will do a detailed comparison of HubSpot vs Mailchimp to help you decide which is the best tool for your business.<\/p>\n<\/div><\/div>\n\n\n\n

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Integrate HubSpot With <\/mark>750+<\/mark> Apps In 1 Click<\/p>\n\n\n\n

No Learning Curve. Built For Non-techies.<\/p>\n\n\n\n

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HubSpot App<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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HubSpot vs Mailchimp: Feature-wise Comparison<\/h2>\n\n\n\n
Features<\/th>HubSpot<\/th>Mailchimp<\/th><\/tr><\/thead>
Concept<\/strong><\/strong><\/td>An inbound marketing tool that helps you identify leads, nurture them, set up sales funnel, and collect analytical data to track the performance of your campaigns<\/td>Popular email marketing solution that allows creating a website or launching an Online Store, Build Landing Pages, Customizing and Creating Digital Ads, and getting comprehensive analytics to track campaign performance.<\/td><\/tr>
Application<\/strong><\/strong><\/strong><\/td>All-in-one platform that helps with inbound marketing, sales, and customer service<\/td>Mostly popular for email marketing but also provides automation, landing pages, digital ads, eCommerce integrations, reporting and analytics, and more<\/td><\/tr>
Reports<\/strong><\/strong><\/td>At-a-glance dashboard<\/td>Multiple personalized dashboards for different purposes<\/td><\/tr>
Social CRM<\/strong><\/strong><\/td>\u2713<\/mark><\/strong><\/td>\u2713<\/mark><\/strong><\/td><\/tr>
Drag and Drop Email editor<\/strong><\/strong><\/td>\u2713<\/mark><\/strong><\/td>\u2713<\/mark><\/strong><\/td><\/tr>
Landing Page Builder<\/strong><\/strong><\/td>\u2713<\/mark><\/strong><\/td>\u2718<\/mark><\/td><\/tr>
Tracking codes<\/strong><\/strong><\/td>\u2713<\/mark><\/strong><\/td>\u2718<\/mark><\/td><\/tr>
Progressive Profiling<\/strong><\/strong><\/td>\u2713<\/mark><\/strong><\/td><\/td><\/tr>
Mobile App<\/strong><\/strong><\/td>Available on Android and ioS<\/td>Available on Android and ioS<\/td><\/tr>
Pricing<\/strong><\/strong><\/td>Ranges between $23 to $5000<\/td>Ranges between $9 to $299<\/td><\/tr>
Freemium model<\/strong><\/strong><\/td>\u2713<\/mark><\/strong><\/td>\u2713<\/mark><\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div><\/div>\n\n\n\n
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HubSpot vs Mailchimp: Detailed comparison\u00a0\u00a0<\/h2>\n\n\n\n

Now that we have looked at the main difference between HubSpot and Mailchimp, let’s do a detailed feature-wise comparison of the two tools.<\/p>\n<\/div><\/div>\n\n\n\n

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Website Builder<\/h2>\n\n\n\n

HubSpot <\/strong>provides users with a powerful drag-and-drop website builder that can be used to create beautiful websites without any technical knowledge. It also offers a wide range of templates and themes that can be used to create a professional-looking website. However, you need a paid subscription to use the tool. However, it provides a landing page builder in its free version.<\/p>\n\n\n\n

Mailchimp <\/strong>also provides users with a drag-and-drop website builder that can be used to create websites, sell your products, and much more. Besides, you can publish your website and unlimited landing pages at no cost.<\/p>\n\n\n\n

\ud83c\udfc6 Winner: Mailchimp<\/p>\n\n\n\n

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\"HubSpot<\/figure>\n<\/div>\n\n\n\n
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\"Mailchimp<\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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Website Management<\/h2>\n\n\n\n

HubSpot <\/strong>offers a suite of tools to help you with your website management including CMS, blogging, SEO, and social media. <\/p>\n\n\n\n

Mailchimp <\/strong>also provides some features for website management like customizable templates, social media integration, and landing pages. However, it does not have as many features as HubSpot when it comes to website management.<\/p>\n\n\n\n

\ud83c\udfc6 Winner: HubSpot<\/p>\n<\/div><\/div>\n\n\n\n

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Landing Pages<\/h2>\n\n\n\n

HubSpot<\/strong>‘s landing page builder is quite powerful and easy to use. It comes with a wide range of templates that can be used to create beautiful and effective landing pages. You can also use the A\/B testing tool to test different versions of your landing pages and see which one performs better.<\/p>\n\n\n\n

Mailchimp<\/strong>‘s landing page builder is also quite easy to use and comes with a wide range of templates. However, it does not have an A\/B testing tool.<\/p>\n\n\n\n

\ud83c\udfc6 Winner: HubSpot<\/p>\n\n\n\n

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\"HubSpot<\/figure>\n<\/div>\n\n\n\n
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\"Mailchimp<\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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Email Marketing<\/h2>\n\n\n\n

Both the apps provide powerful Email marketing tools with a wide range of features like :<\/p>\n\n\n\n