{"id":5073,"date":"2025-01-04T00:00:00","date_gmt":"2025-01-04T00:00:00","guid":{"rendered":"https:\/\/blog.integrately.com\/?p=5073"},"modified":"2024-07-25T08:38:45","modified_gmt":"2024-07-25T08:38:45","slug":"shopify-tips","status":"publish","type":"post","link":"https:\/\/blog.integrately.com\/shopify-tips","title":{"rendered":"16 Shopify Tips New Store Owners Need to Know in 2025"},"content":{"rendered":"\n<p>Anyone who has ever run a business knows that there are always new challenges to face and problems to solve. For small business owners, one of the most daunting tasks is figuring out how to set up and manage an eCommerce store. Luckily, there are platforms like Shopify that make it easy for entrepreneurs to get their businesses online quickly and easily.&nbsp;<\/p>\n\n\n\n<p>In this blog post, we&#8217;ll share some tips for getting started with Shopify.&nbsp;<\/p>\n\n\n\n<p>So if you plan to get the most out of your Shopify store, read on!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1170\" height=\"617\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-page.png\" alt=\"What is Shopify?\" class=\"wp-image-10914\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-page.png 1170w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-page-300x158.png 300w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-page-1024x540.png 1024w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-page-768x405.png 768w\" sizes=\"auto, (max-width: 1170px) 100vw, 1170px\" \/><\/figure>\n\n\n\n<div id=\"why-use-shopify\" class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Why use Shopify<\/h2>\n\n\n\n<p>Shopify is a comprehensive eCommerce platform for you to create and run an online store. Some key features that make Shopify stand out from its competitors include<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ease of use:<\/strong> Simple learning curve that even first-time users can master quickly.<\/li>\n\n\n\n<li><strong>Feature-rich: <\/strong>Packed with features to create a fully-functional online store.&nbsp;<\/li>\n\n\n\n<li><strong>Flexible:<\/strong> Customize almost every aspect of your online store to match your brand identity.&nbsp;<\/li>\n\n\n\n<li><strong>Fully hosted:<\/strong> No need to worry about technical aspects (like hosting) of running an online store.<\/li>\n\n\n\n<li><strong>Extensive App store:<\/strong> Huge app store with over 6,000 apps to add extra features and functionality to your online store.<\/li>\n\n\n\n<li><strong>Excellent support:<\/strong> World-class support team to help you out.<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<div id=\"here-are-some-of-the-best-shopify-tips-new-store-owners-need-to-know\" class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Here Are Some of The Best Shopify Tips New Store Owners Need to Know:<\/h2>\n\n\n\n<p>Being a new store owner,&nbsp; there are a few things you need to know about Shopify to help get your business off the ground.<\/p>\n\n\n\n<p>Keep reading&nbsp; for some essential tips on using Shopify to build and grow your business in 2025.<\/p>\n<\/div><\/div>\n\n\n\n<div id=\"keep-product-titles-simple\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Keep Product Titles Simple<\/h2>\n\n\n\n<p>A product title should essentially be simple yet descriptive. It should convey to your&nbsp; potential customers your product within seconds.&nbsp;<\/p>\n\n\n\n<p>For instance, a title like<strong> &#8220;Outfit&#8221;<\/strong> doesn&#8217;t give the reader information about what your product is. A better title would be <strong>&#8220;Short-sleeve T-shirts for boys&#8221;<\/strong>.<\/p>\n<\/div><\/div>\n\n\n\n<div id=\"provide-ample-payment-options\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Provide Ample Payment Options<\/h2>\n\n\n\n<p>When customers don&#8217;t find their preferred payment method, they probably abandon their carts. Avoid this by providing customers with several payment options. Here&#8217;s a list of the payment methods and some popular payment gateways supported by Shopify.<\/p>\n\n\n\n<div class=\"wp-block-columns prosConsContainer is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"prosConsColHeading\"><strong>Payment options<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Netbanking\/Credit Card\/Debit Card\/UPI<\/li>\n\n\n\n<li>Bank deposit<\/li>\n\n\n\n<li>Money Order<\/li>\n\n\n\n<li>Cash on delivery<\/li>\n\n\n\n<li>Buy now, pay later<\/li>\n\n\n\n<li>Wallets<\/li>\n\n\n\n<li>Custom manual payments<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"prosConsColHeading\"><strong>Payment gateway providers<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>PayPal<\/li>\n\n\n\n<li>Paytm<\/li>\n\n\n\n<li>PayU<\/li>\n\n\n\n<li>RazorPay<\/li>\n\n\n\n<li>Cashfree<\/li>\n\n\n\n<li>Stripe, and much more<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<p>To set up a payment mode for your Shopify customers, access <strong>\u201cSettings\u201d<\/strong> on your Shopify admin account and follow the steps:<\/p>\n\n\n\n<div class=\"wp-block-columns prosConsContainer is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"prosConsColHeading\"><strong>For online payments<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Choose a provider<\/li>\n\n\n\n<li>Add payment method<\/li>\n\n\n\n<li>Enter your payment gateway account credentials<\/li>\n\n\n\n<li>Click the <strong>Activate <\/strong>button<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"prosConsColHeading\"><strong>For manual payments<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Click on \u201c<strong>Add manual payment<\/strong>\u201d<\/li>\n\n\n\n<li>Choose your preferred payment option<\/li>\n\n\n\n<li>Mention the details and instructions for customers<\/li>\n\n\n\n<li>Click the <strong>Activate <\/strong>button<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1366\" height=\"617\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-payment-option.png\" alt=\"Shopify payment options\" class=\"wp-image-10916\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-payment-option.png 1366w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-payment-option-300x136.png 300w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-payment-option-1024x463.png 1024w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-payment-option-768x347.png 768w\" sizes=\"auto, (max-width: 1366px) 100vw, 1366px\" \/><\/figure>\n\n\n\n<p>Besides, you can integrate &#8220;<strong>Sezzle&#8221; <\/strong>with &#8220;<strong>Shopify&#8221;<\/strong> to provide the <strong>&#8220;Buy now, pay later&#8221;<\/strong> option for easy installments.&nbsp;<\/p>\n\n\n\n<p>But manual integration requires technical knowledge, numerous steps, and is still prone to errors. So, we bring you an all-in-one solution for your integration needs &#8211; <a href=\"https:\/\/integrately.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Integrately<\/a>. It requires no programming and takes just a click to set up Shopify integration with 850+ apps.<\/p>\n\n\n\n<p>However, if you don&#8217;t find an app in our database, for instance, <strong>Sezzle <\/strong>in this case, you can build custom integrations with Webhooks in Integrately. Unlike some competitors, Integrately provides Webhooks even on the free plan. Start creating Webhook connections with the help of <a href=\"https:\/\/youtu.be\/6NxN3dtLHwQ\" target=\"_blank\" rel=\"noreferrer noopener\">this video<\/a>.<\/p>\n<\/div><\/div>\n\n\n\n<div id=\"build-a-loyalty-and-reward-program\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Build a Loyalty and Reward Program<\/h2>\n\n\n\n<p>Loyalty and reward programs encourage customers to keep coming back. You can create a sense of community and keep your customers engaged by offering:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Loyalty points<\/li>\n\n\n\n<li>Exclusive discounts<\/li>\n\n\n\n<li>Other perks<\/li>\n<\/ul>\n\n\n\n<p>To set up a loyalty program, use apps from the Shopify App Store. Here are our top 5 app suggestions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/apps.shopify.com\/growave?surface_detail=Loyalty%2C+Reviews%2C+Wishlist++2+by+Growave&amp;surface_inter_position=1&amp;surface_intra_position=1&amp;surface_type=search\" target=\"_blank\" rel=\"noreferrer noopener\">Loyalty, Reviews, Wishlist +2 by Growave<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/apps.shopify.com\/smile-io?st_source=autocomplete\" target=\"_blank\" rel=\"noreferrer noopener\">Smile: Rewards &amp; Loyalty<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/apps.shopify.com\/swell?st_source=autocomplete\" target=\"_blank\" rel=\"noreferrer noopener\">Yotpo Loyalty &amp; Rewards by Swell Rewards<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/apps.shopify.com\/stamped-io-loyalty-rewards?surface_detail=Stamped.io+Loyalty+&amp;surface_inter_position=1&amp;surface_intra_position=14&amp;surface_type=search\" target=\"_blank\" rel=\"noreferrer noopener\">Stamped Loyalty &amp; Referrals by Stamped.io<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/apps.shopify.com\/aitrillion?st_source=autocomplete\" target=\"_blank\" rel=\"noreferrer noopener\">Loyalty, Reviews, Email &amp; more by AiTrillion<\/a><\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1349\" height=\"617\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-rewards.png\" alt=\"Shopify Loyalty and Reward Program Apps\" class=\"wp-image-10917\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-rewards.png 1349w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-rewards-300x137.png 300w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-rewards-1024x468.png 1024w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-rewards-768x351.png 768w\" sizes=\"auto, (max-width: 1349px) 100vw, 1349px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div id=\"add-social-proof-in-product-reviews\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Add Social Proof in Product Reviews<\/h2>\n\n\n\n<p>Social proof is essential in building trust with potential customers. It shows prospects that previous customers have liked your products. So, collect reviews and testimonials from past customers or friends who have tried your products. However, do remember to include genuine pictures and videos. Also, don&#8217;t make it a sales pitch.<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-regular featureTable\"><table class=\"has-background\" style=\"background-color:#ffeee4\"><thead><tr><th>Types of Social Proof<\/th><th>Where to post?<\/th><th>Apps to improve Social Proof<\/th><\/tr><\/thead><tbody><tr><td><ul><li>Customer reviews and testimonials<\/li><li>Endorsements from industry experts<\/li><li>Real-time product performance figures<\/li><li>Media mentions and authentication<\/li><\/ul><\/td><td><ul><li>User reviews on product pages<\/li><li>Create a Featured-In section on the site<\/li><li>Social media<\/li><li>PPC campaigns<\/li><li>Emails<\/li><li>Blog posts<\/li><\/ul><\/td><td><ul><li>Loox Reviews<\/li><li>Facebook Reviews by Omega<\/li><li>Fera.ai<\/li><li>Social Sharing Buttons by Zotabox<\/li><li>Press Kit Hero, and much more<\/li><\/ul><\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div><\/div>\n\n\n\n<div id=\"push-for-product-reviews\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Push for Product Reviews<\/h2>\n\n\n\n<p>As seen above, reviews do provide social proof that your product is high-quality. But is it that easy to get product reviews? The answer is, unfortunately, no. You really have to push for them.<\/p>\n\n\n\n<p>You can do this by:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Offering discounts or coupons in exchange for a review&nbsp;<\/li>\n\n\n\n<li>Asking your customers to fill out a simple form<\/li>\n\n\n\n<li>Sending follow-up emails after a purchase has been made&nbsp;<\/li>\n\n\n\n<li>Adding a call-to-action on your product pages<\/li>\n\n\n\n<li>Using the Product Reviews app for enhanced customization<\/li>\n\n\n\n<li>Using the Product Reviews app for enhanced customization<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<div id=\"set-up-push-notifications\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Set Up Push Notifications<\/h2>\n\n\n\n<p>Push notifications are an effective marketing tool because they target even those customers that are not actively visiting your store.&nbsp;<\/p>\n\n\n\n<p>You can set up push notifications to alert customers about new products, special offers, or anything else that would interest them.<\/p>\n\n\n\n<p>There are several apps in the Shopify store that you can use to set up push notifications namely:<\/p>\n\n\n\n<div class=\"wp-block-columns prosConsContainer is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<ul style=\"padding-top:20px;\"><li><a href=\"https:\/\/apps.shopify.com\/pushowl?st_source=autocomplete\" target=\"_blank\" rel=\"noopener\">PushOwl Web Push Notification<\/a><\/li><li><a href=\"https:\/\/apps.shopify.com\/pushengage-1?st_source=autocomplete\" target=\"_blank\" rel=\"noopener\">PushEngage Push Notifications<\/a><\/li><li><a href=\"https:\/\/apps.shopify.com\/firepush?surface_detail=SMS%2C+Email%2C+Web+Push+%E2%80%91+Firepush&amp;surface_inter_position=1&amp;surface_intra_position=1&amp;surface_type=search\" target=\"_blank\" rel=\"noopener\">SMS, Web Push, Email \u2011 Firepush<\/a><\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<ul style=\"padding-top:20px;\"><li><a href=\"https:\/\/apps.shopify.com\/push-monkey?st_source=autocomplete\" target=\"_blank\" rel=\"noopener\">Push Monkey &#8211; Retention Tools<\/a><\/li><li><a href=\"https:\/\/apps.shopify.com\/aimtell?ot=4568cb42-0bf0-4be8-b0a0-6e1713fcb4d3&amp;surface_detail=WebPush&amp;surface_inter_position=1&amp;surface_intra_position=2&amp;surface_type=search_ad\" target=\"_blank\" rel=\"noopener\">Aimtell: Web Push Notification<\/a><\/li><li>iZooto Web Push Notifications<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1349\" height=\"617\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-notifications.png\" alt=\"Shopify push notifications Apps from App store\" class=\"wp-image-10919\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-notifications.png 1349w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-notifications-300x137.png 300w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-notifications-1024x468.png 1024w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-notifications-768x351.png 768w\" sizes=\"auto, (max-width: 1349px) 100vw, 1349px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div id=\"use-360-product-viewer\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Use 360 Product Viewer<\/h2>\n\n\n\n<p>A 360-degree product viewer gives potential customers a realistic view of your product. Customers can see your product in detail and make an informed decision about the purchase.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-360-product-viewer.png\" alt=\"Shopify 360-degree product viewer\" class=\"wp-image-10922\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-360-product-viewer.png 640w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-360-product-viewer-300x169.png 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure>\n\n\n\n<p>Image credit: Magic 360 Spin<\/p>\n\n\n\n<p>To add a 360-degree product viewer to your Shopify store, you can use apps like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/apps.shopify.com\/magic-360?st_source=autocomplete\" target=\"_blank\" rel=\"noreferrer noopener\">Magic 360 Spin<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/apps.shopify.com\/360-product-spinner?st_source=autocomplete\" target=\"_blank\" rel=\"noreferrer noopener\">360 Product Spinner<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/apps.shopify.com\/spin-studio?st_source=autocomplete\" target=\"_blank\" rel=\"noreferrer noopener\">Spin Studio &#8211; 360 Product Spin<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<div id=\"design-astounding-cta-call-to-action\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Design Astounding CTA (Call-To-Action)<\/h2>\n\n\n\n<p>The CTA buttons are crucial elements of your website as they bring your prospects down the customer funnel. A CTA should always be&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>C<\/strong>lear<\/li>\n\n\n\n<li><strong>C<\/strong>oncise<\/li>\n\n\n\n<li><strong>E<\/strong>asy to spot<\/li>\n<\/ul>\n\n\n\n<p>Use colors that stand out and ensure that the text is readable.<\/p>\n\n\n\n<p>For example:<\/p>\n\n\n\n<div class=\"wp-block-columns ctaApps has-white-color has-text-color has-background is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" style=\"background-color:#011240\">\n<div class=\"wp-block-column ctaAppContent is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-align-center ctaAppsHeading\"><mark style=\"background-color:rgba(0, 0, 0, 0);color:#f35a38\" class=\"has-inline-color\">8 Million+<\/mark> Ready Automations<br>For <mark style=\"background-color:rgba(0, 0, 0, 0);color:#f35a38\" class=\"has-inline-color itlAppCount\">750+<\/mark> Apps<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button ctaBtn\"><a class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" href=\"https:\/\/app.integrately.com\/signup\" style=\"background-color:#f35a38\" target=\"_blank\" rel=\"noreferrer noopener\">Try Integrately For FREE<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div id=\"spread-the-word-on-social\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Spread the Word on Social<\/h2>\n\n\n\n<p>Social media is an excellent way to get the word out about your business. Always ensure that you post about your business on social media channels. Also, encourage your friends and followers to share it.<\/p>\n\n\n\n<p>Adding social share buttons to your product pages makes it even easier for people to share your products. To do so,&nbsp; simply go to <strong>Online Store &gt; Themes &gt; Customize Theme.<\/strong> Select <strong>\u201cShow Social Media Icons\u201d<\/strong>. Then add the links to your social media accounts in <strong>\u201cTheme Settings\u201d<\/strong> and be done!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1349\" height=\"617\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-add-social-media-icon.png\" alt=\"Add social media icons to your Shopify product pages\" class=\"wp-image-10926\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-add-social-media-icon.png 1349w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-add-social-media-icon-300x137.png 300w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-add-social-media-icon-1024x468.png 1024w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-add-social-media-icon-768x351.png 768w\" sizes=\"auto, (max-width: 1349px) 100vw, 1349px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div id=\"optimize-on-page-and-off-page-seo\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Optimize On-Page and Off-Page SEO<\/h2>\n\n\n\n<p>Search engine optimization (SEO) is essential for driving traffic to your new store. Do your research and optimize both on-page and off-page SEO.<\/p>\n\n\n\n<div class=\"wp-block-columns prosConsContainer is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"prosConsColHeading\"><strong>On-page SEO factors<\/strong><\/p>\n\n\n\n<p>Title tags<\/p>\n\n\n\n<p>Meta descriptions<\/p>\n\n\n\n<p>Alt-text<\/p>\n\n\n\n<p>Header tags<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"prosConsColHeading\"><strong>Off-page SEO factors<\/strong><\/p>\n\n\n\n<p>Link building&nbsp;<\/p>\n\n\n\n<p>Social signals<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div id=\"display-upselling-offers\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Display Upselling Offers<\/h2>\n\n\n\n<p>Upselling is a terrific technique to increase your average order value. You can achieve this by proposing offers for relevant products on your product pages.<\/p>\n\n\n\n<p>For example, if someone is looking at a pair of shoes on your site, you could upsell them with a pair of socks.<\/p>\n\n\n\n<p>Check out these apps from the Shopify app store that assist you in upselling:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/apps.shopify.com\/zipify-oneclickupsell?surface_detail=Zipify+One+Click+Upsell&amp;surface_inter_position=1&amp;surface_intra_position=1&amp;surface_type=search\" target=\"_blank\" rel=\"noreferrer noopener\">One Click Upsell &#8211; Zipify OCU<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/apps.shopify.com\/post-purchase-offers-carthook?utm_source=blog&amp;utm_medium=upsell_post&amp;shpxid=fab0ede2-8C1A-46A7-CAF8-1C5CCD8C089B\" target=\"_blank\" rel=\"noreferrer noopener\">CartHook Post Purchase Offers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/apps.shopify.com\/checkout-promotions?utm_medium=upsell_posts&amp;utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">Checkout Promotions and Upsells<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/apps.shopify.com\/special-offers?utm_source=blog&amp;utm_medium=upsell_post&amp;shpxid=fab0ede2-8C1A-46A7-CAF8-1C5CCD8C089B\" target=\"_blank\" rel=\"noreferrer noopener\">Ultimate Special Offers<\/a><\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1349\" height=\"617\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/upselling-app-shopify.png\" alt=\"Upselling apps on Shopify App Store\" class=\"wp-image-10927\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/upselling-app-shopify.png 1349w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/upselling-app-shopify-300x137.png 300w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/upselling-app-shopify-1024x468.png 1024w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/upselling-app-shopify-768x351.png 768w\" sizes=\"auto, (max-width: 1349px) 100vw, 1349px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div id=\"use-drag-and-drop-store-tools\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Use Drag and Drop Store Tools<\/h2>\n\n\n\n<p>Shopify offers several powerful store-building tools to create beautiful and functional online stores.<\/p>\n\n\n\n<p>One of the most beneficial features is the drag and drop editor that helps you add, remove, and rearrange elements on your pages.<\/p>\n\n\n\n<p>To access the drag and drop editor, simply go to <strong>Online Store &gt; Themes &gt; Customize Theme.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1349\" height=\"617\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-themes.png\" alt=\"Shopify themes\" class=\"wp-image-10929\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-themes.png 1349w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-themes-300x137.png 300w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-themes-1024x468.png 1024w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-themes-768x351.png 768w\" sizes=\"auto, (max-width: 1349px) 100vw, 1349px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div id=\"retargeting-and-follow-up\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Retargeting and Follow Up<\/h2>\n\n\n\n<p>Retargeting is a great way to stay top of mind with potential customers. For example, setting up follow-up emails for people who have:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Abandoned their cart, or<\/li>\n\n\n\n<li>Showed interest in your products earlier.<\/li>\n<\/ul>\n\n\n\n<p>The retargeting ads and emails can include things like <strong>discount codes <\/strong>or <strong>special offers.<\/strong><\/p>\n\n\n\n<p>You can apply several marketing strategies by using tools like<\/p>\n\n\n\n<div class=\"wp-block-columns prosConsContainer is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<ul style=\"padding-top:20px;\"><li>Facebook Ads<\/li><li>Shopify Email<\/li><li>Microsoft Smart Shopping<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<ul style=\"padding-top:20px;\"><li>Pinterest Ads<\/li><li>Snapchat Ads<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<p>To access these tools, visit the &#8220;<strong>Campaigns<\/strong>&#8221; section on your Shopify admin account&#8217;s &#8220;<strong>Marketing<\/strong>&#8221; page.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1366\" height=\"617\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/marketing-campaign-shopify.png\" alt=\"Steps to create and run a marketing campaign in Shopify\" class=\"wp-image-10931\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/marketing-campaign-shopify.png 1366w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/marketing-campaign-shopify-300x136.png 300w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/marketing-campaign-shopify-1024x463.png 1024w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/marketing-campaign-shopify-768x347.png 768w\" sizes=\"auto, (max-width: 1366px) 100vw, 1366px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div id=\"include-an-faq-page\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Include an FAQ Page<\/h2>\n\n\n\n<p>\ufeffAn FAQ page addresses common questions and concerns that potential customers might have. This lowers the number of customer service calls.<\/p>\n\n\n\n<p>To set up an FAQ page, simply follow the steps:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Go to <strong>Online Store&nbsp;<\/strong><\/li>\n\n\n\n<li><strong>Select Pages,<\/strong> and click &#8216;<strong>Add Page&#8217;<\/strong>&nbsp;<\/li>\n\n\n\n<li>Add your <strong>questions and answers.<\/strong><\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1349\" height=\"617\" src=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-faq.png\" alt=\"Steps to add aN FAQ page in Shopify\" class=\"wp-image-10934\" srcset=\"https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-faq.png 1349w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-faq-300x137.png 300w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-faq-1024x468.png 1024w, https:\/\/blog.integrately.com\/wp-content\/uploads\/2023\/04\/shopify-faq-768x351.png 768w\" sizes=\"auto, (max-width: 1349px) 100vw, 1349px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div id=\"diversify-marketing-platforms\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Diversify Marketing Platforms<\/h2>\n\n\n\n<p>Don&#8217;t put all your eggs in one basket. It&#8217;s essential to diversify your marketing efforts and use multiple platforms to drive traffic to your store.<\/p>\n\n\n\n<p>Some of the most popular marketing channels include:<\/p>\n\n\n\n<div class=\"wp-block-columns prosConsContainer is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<ul style=\"padding-top:20px;\"><li>Paid advertising<\/li><li>Social media<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column prosConsCol is-layout-flow wp-block-column-is-layout-flow\">\n<ul style=\"padding-top:20px;\"><li>Email marketing<\/li><li>Content marketing<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<p>We can help you here as well. Use Integrately to connect your Shopify store to Google Ads, Mailchimp, Google Analytics, and similar apps. Automate your workflows and get the most out of your marketing efforts.<\/p>\n<\/div><\/div>\n\n\n\n<div id=\"use-original-content\" class=\"wp-block-group addNumber\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Use Original Content&nbsp;<\/h2>\n\n\n\n<p>Original, unique, and catchy content makes you stand out from the competition. It not only gets you loyal customers but also boosts brand recognition and awareness.<\/p>\n\n\n\n<p>When it comes to your product descriptions, be sure to use original content. Don&#8217;t simply copy and paste others&#8217; descriptions. This will not only get you penalized by Google, but it will also turn potential customers away.<\/p>\n<\/div><\/div>\n\n\n\n<div id=\"shopify-tips-final-thoughts\" class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Shopify Tips \u2013 Final Thoughts<\/h2>\n\n\n\n<p>When it comes to eCommerce platforms, Shopify is a top choice for online store owners. It offers users a wide range of features and tools that make setting up and managing an online store easy. However, if you\u2019re just starting, the wealth of options can be overwhelming. Keep our tips in mind to make the most of your Shopify store. These tips should help you get started on the right foot so you can start seeing sales come in.<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Anyone who has ever run a business knows that there are always new challenges to face and problems to solve. For small business owners, one of the most daunting tasks is figuring out how to set up and manage an eCommerce store. Luckily, there are platforms like Shopify that make it easy for entrepreneurs to<a class=\"moretag\" \n href=\"https:\/\/blog.integrately.com\/shopify-tips\">Continue Reading&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":5101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[42],"class_list":["post-5073","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-app-tips","tag-shopify"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>16 Shopify Tips New Store Owners Need to Know in 2025<\/title>\n<meta name=\"description\" content=\"Learn about the latest Shopify tips and trends to grow your online business and win more customers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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