{"id":4883,"date":"2022-06-02T09:15:33","date_gmt":"2022-06-02T09:15:33","guid":{"rendered":"https:\/\/blog.integrately.com\/?p=4883"},"modified":"2026-04-02T12:18:27","modified_gmt":"2026-04-02T12:18:27","slug":"zendesk-vs-hubspot","status":"publish","type":"post","link":"https:\/\/blog.integrately.com\/zendesk-vs-hubspot","title":{"rendered":"Zendesk vs HubSpot: Which One is For You? | Integrately"},"content":{"rendered":"\n
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What is the Main Difference Between Zendesk and HubSpot<\/h2>\n\n\n\n

The main difference between Zendesk and HubSpot is that Zendesk is a sales and customer support platform while HubSpot is an inbound marketing tool that helps businesses grow better with sales, service, marketing, content management, and operations..<\/p>\n\n\n\n

Zendesk <\/strong>is\u00a0 designed to help customer support teams provide excellent customer service. It offers features such as a knowledge base, self-service portal, and community forums.
HubSpot<\/strong>, on the other hand, is designed to help sales and marketing teams generate leads and close deals. It offers features such as lead capture forms, email marketing, and social media monitoring.<\/p>\n<\/div><\/div>\n\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n\n
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Integrate Zendesk With <\/mark>750+<\/mark> Apps In 1 Click<\/p>\n\n\n\n

No Learning Curve. Built For Non-techies.<\/p>\n\n\n\n

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Zendesk App<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Zendesk vs HubSpot: Feature-wise Comparison<\/h2>\n\n\n\n
\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n
Features<\/th>\n Zendesk<\/th>\n HubSpot<\/th>\n <\/tr>\n <\/thead>\n
Concept<\/strong><\/strong><\/td>\n Zendesk is a customer service platform<\/td>\n HubSpot is an inbound sales and marketing tool<\/td>\n <\/tr>\n
Application<\/strong><\/strong><\/td>\n Primarily used by customer service teams<\/td>\n Used mostly by sales and marketing teams<\/td>\n <\/tr>\n
CRM<\/strong><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n <\/tr>\n
Alerts\/ Escalation<\/strong><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n <\/tr>\n
Routing<\/strong><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n <\/tr>\n
Email management<\/strong><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n <\/tr>\n
Document Storage<\/strong><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n <\/tr>\n
Multichannel communication<\/strong><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n <\/tr>\n
SLA (Service Level Agreement) Management<\/strong><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n <\/tr>\n
Ticket Management<\/strong><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n <\/tr>\n
Workflow Configuration<\/strong><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n \u2713<\/mark><\/strong><\/td>\n <\/tr>\n
Mobile App<\/strong><\/strong><\/td>\n Available in Android and iOS<\/td>\n <\/tr>\n
Pricing<\/strong><\/strong><\/td>\n For Service:<\/strong>
Suite Team : $49
Suite Growth: $79
Suite Professional: $99
Suite Enterprise: $150
Customized: $215 onwards

For Sales:<\/strong>
Sell Team: $19
Sell Professional: $49
Sell Enterprise: $99<\/td>\n 		Ranges between $23 to $5000 per month (depending on the Hub\/ Bundle)<\/td>\n <\/tr>\n
Freemium model<\/strong><\/strong><\/td>\n \u2718<\/mark>
Only 14 day free trial<\/td>\n 		\u2713<\/mark><\/strong><\/td>\n <\/tr>\n <\/tbody>\n <\/table>\n<\/figure>\n<\/div><\/div>\n\n\n\n

Zendesk vs HubSpot: Detailed comparison<\/h2>\n\n\n\n
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All in one solution and CRM<\/h2>\n\n\n\n

Zendesk<\/strong>‘s CRM is designed to help customer support teams provide excellent customer service.<\/p>\n\n\n\n

\"Zendesk\u2018s<\/figure>\n\n\n\n

On the other hand, HubSpot<\/strong>‘s CRM platform is designed to help sales and marketing teams generate leads and close deals.<\/p>\n\n\n\n

\ud83c\udfc6 Winner: HubSpot<\/p>\n<\/div><\/div>\n\n\n\n

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Ease of Use<\/h2>\n\n\n\n

Zendesk <\/strong>is easier to use as it offers a simple and user-friendly interface. <\/p>\n\n\n\n

HubSpot<\/strong>‘s interface is a bit complex and requires some learning time.<\/p>\n\n\n\n

\ud83c\udfc6 Winner: Zendesk<\/p>\n<\/div><\/div>\n\n\n\n

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Marketing<\/h2>\n\n\n\n

Zendesk <\/strong> provides a knowledge base and community forums for marketing.<\/p>\n\n\n\n

On the contrary, HubSpot<\/strong>‘s marketing features include lead capture forms, email marketing, social media monitoring, etc. which helps businesses generate leads and close deals.<\/p>\n\n\n\n

\"Spot's<\/figure>\n\n\n\n

\ud83c\udfc6 Winner: HubSpot<\/p>\n<\/div><\/div>\n\n\n\n

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Sales<\/h2>\n\n\n\n

Zendesk<\/strong> primarily focuses on support rather than sales.<\/p>\n\n\n\n

Whereas, HubSpot<\/strong>‘s sales features include a lead management system, contact management, email tracking, etc. which helps businesses close deals.<\/p>\n\n\n\n

\"HubSpot's<\/figure>\n\n\n\n

\ud83c\udfc6 Winner: HubSpot<\/p>\n<\/div><\/div>\n\n\n\n

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Support<\/h2>\n\n\n\n

Zendesk<\/strong>‘s support features include a ticketing system, workflow configuration, mobile app, etc. which helps businesses provide excellent customer service.<\/p>\n\n\n\n

\"Zendesk<\/figure>\n\n\n\n

                      Image Courtesy : Zendesk<\/p>\n\n\n\n

HubSpot<\/strong>‘s service hub offers features such as a knowledge base, self-service portal, and community forums.<\/p>\n\n\n\n

\"HubSpot's<\/figure>\n\n\n\n

\ud83c\udfc6 Winner: Zendesk<\/p>\n<\/div><\/div>\n\n\n\n

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Customer Service Efficiency<\/h2>\n\n\n\n

Zendesk <\/strong>focuses on delivering excellent customer service by offering features such as a ticketing system, workflow configuration, mobile app, etc.<\/p>\n\n\n\n

HubSpot<\/strong> Service Hub includes a comprehensive list of tools to help agents be more productive, including customer service automation, SLA management, omni-channel messaging, a mobile inbox, and a customer portal. Furthermore, with HubSpot Service Hub’s link to marketing and sales activities let s you have full context when offering real service experiences.<\/p>\n\n\n\n

\ud83c\udfc6 Winner: HubSpot<\/p>\n<\/div><\/div>\n\n\n\n

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Customer portal<\/h2>\n\n\n\n

Zendesk <\/strong>also offers a customer portal that helps businesses keep track of customer interactions and provides a knowledge base, self-service portal, and community forums. And, it is available in all of its tiers.<\/p>\n\n\n\n

HubSpot <\/strong>offers a customer portal that helps businesses manage their customer interactions in one place. However, it is available only in the Professional and Enterprise plan.<\/p>\n\n\n\n

\ud83c\udfc6 Winner: Zendesk<\/p>\n<\/div><\/div>\n\n\n\n

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Customizability<\/h2>\n\n\n\n

Zendesk is<\/strong> highly customizable. It offers a wide range of customization options that help businesses tailor the platform to their specific needs.<\/p>\n\n\n\n

\"Zendesk<\/figure>\n\n\n\n

On the other hand, HubSpot <\/strong>is not as customizable as Zendesk. HubSpot offers a limited number of customization options in its Sales and Marketing plans.<\/p>\n\n\n\n

\ud83c\udfc6 Winner: Zendesk<\/p>\n<\/div><\/div>\n\n\n\n

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Extensibility<\/h2>\n\n\n\n

Zendesk <\/strong>has over 1,200 applications in its app directory. The majority of these integrations are for Zendesk’s support features, but they have fewer than 100 applications for their sales and chat capabilities.<\/p>\n\n\n\n

\"Zendesk<\/figure>\n\n\n\n

HubSpot <\/strong>provides over 1,000 different applications through its directory, including more than 100 service-based applications. The most popular customer support apps are Facebook Messenger, SurveyMonkey, and Intercom.<\/p>\n\n\n\n

\"HubSpot's<\/figure>\n\n\n\n

\ud83c\udfc6 Winner: HubSpot<\/p>\n<\/div><\/div>\n\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n\n
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Integrate HubSpot With<\/mark>750+<\/mark> Apps In 1 Click<\/p>\n\n\n\n

No Learning Curve. Built For Non-techies.<\/p>\n\n\n\n

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HubSpot App<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Zendesk vs HubSpot: Pricing<\/h2>\n\n\n\n

Now that\u00a0 we’ve talked about the main difference between Zendesk and HubSpot, let’s take a look at how they compare when it comes to pricing.<\/p>\n<\/div><\/div>\n\n\n\n

Zendesk Pricing<\/h2>\n\n\n\n

Zendesk offers 2 packages to choose from:<\/p>\n\n\n\n

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Zendesk Service<\/h2>\n\n\n\n

This package provides everything needed for best in class service. It comes in 3 variations (as shown below)<\/p>\n\n\n\n

Monthly Plan:<\/strong><\/h3>\n\n\n\n